Jasmine’s Juice – Royal National Lifeboat Institution…The 24-7 Crew Saving Lives on The River Thames.

The Royal National Lifeboat Institution – the charity that saves lives at sea…and in London!

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JASMINE WITH THE TOWER RNLI TEAM- GILES, KEITH AND STAN.

Most born and bred Londoners think we know all about what our great city has to offer, but even decades into the game I’m still fascinated by pockets of our community that I know nothing about.
This week I was invited to spend the day with the Royal National Lifeboat Institution station based at Embankment, (but called TowerRNLI , as that was their initial base years ago). In terms of history, the RNLI started in 1824, with small with privately set up lifeboats, which over the years grew bigger.

The TowerRNLI were formed in 2001,in response to the inquiry into the collision between the pleasure cruiser Marchioness and the dredger Bowbelle in August 1989, which claimed the lives of 51 people. 64 year old Staff Helmsman Keith Cima welcomed us into a kit room full of safety uniforms and yellow willies and told me

‘’a lot of young people lost their lives that night. There were a number of enquiry’s after that disaster and one of them was about safety on the Thames and the RNLI were then asked to provide cover on the river. We are specialists in search and rescue. We cover 16 miles of the Thames from Battersea Railway Bridge to Woolwich but most action happens here in central London’’.

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THE BOSS – HELSMAN KEITH CIMA.

(Yellow wellies are an essential piece of RNLI crew kit – they give crew members protection, warmth and, importantly, grip when they’re out in rough seas so Yellow wellies have become an iconic symbol for the lifesaving charity)

If you think London’s roads are busy then spare a thought for the waterways. The Thames is like a daily floating carnival. Staff Helmsman Keith welcomes us into their kit room and explains ‘’ It’s a very busy river in a capital city of 8 million people, but its also a community in its own right. Apart from us there are the marine police who we work very closely with, the fireboats and crews, the watermen, the tugs and cargo ships that deliver sand and aggregate for the new buildings being built and of course there is the commercial passenger traffic. There’s a commuter service on the Thames, which carries hundreds of thousands of passengers a day between Woolwich and Putney, like a bus service on the river. There are also thousands of boats full of tourists, let alone private boat owners and lots of canal boat users. On a busy summers afternoon that water out there is packed with all sorts of boats, all obeying the rules of the river road. Many of us all know each other, the marine police and passenger boat drivers. Whenever there’s a problem on the river everybody mucks in. Sometimes a passenger boat will see something and call us on the radio, and point the bow of their boat towards the danger. We are a community in London in our own right.’’

I follow @TowerRNLI on twitter, and am constantly fascinated with the incredible photos and stories about our river at all hours and how crazily busy they are. I’m also impressed by the fact that they’re even on twitter! Keith laughs ‘’over the last decade social media has become a great way of reaching everyone, so to us social media, community websites and TV stations are really important to let us know what’s happening on this river and at the RNLI.’’

RNLI TWIT

In that horrid way that we like to follow morbid news, I am always glued to their twitter feed when I read that someone ‘’has entered the water’’. Keith explains the many reasons…’’This station tower lifeboat last year was called about 543 times and over half of these call outs refer to people entering the river for one reason or another. Accidently falling in, devilment – doing it for a dare, perhaps drink and drugs and despair are a factor. Not all go into the river. We assistant many whilst they’re still on shore and we assist and talk them down safely. There are all sorts of people that are affected by this, it can be anybody, its not confined to one particular group in society.’’

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Keith also explains that drunken partying isn’t limited to nightclubs on land ‘’ If you’re with a group of lads, drinking or behaving wildly look out for each other. The party boats are always fun late at night when something’s kicked off. Often alcohol is to blame, and then it gets messy if they fall off. The remaining things are miscellaneous, boats breaking down, dogs needing to be rescued, if we don’t rescue dogs then their owners or members of the public will, and then that’s another job. In all of these 543 calls out, a very large proportion involve medical work, so we’re all trained in medical work. Our staff can see horrific things that they didn’t expect to see. That can have an affect on all our staff, so we ensure that our crew are ok afterwards. The RNLI has a very good 24-hour support helpline’’.

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TOWER RNLI VOLUNTEER GILES HARRISON.

Volunteer Giles Harrison shakes his head ‘’One of my most memorable shouts was a few weeks ago on Valentines evening on one of the restaurant boats, they had a man that had collapsed. A German man and his girl friend had come over for a romantic evening out, he’d prosed to her and given her a ring, they toasted with a glass of champagne and then he collapsed with a severe allergic reaction to champagne. We took care of him and then passed him over to the ambulance service, so that’s an engagement story he’s not going to forget!’’

There are 237 RNLI lifeboat stations around the UK and Ireland. Their operation relies on 4,800 dedicated lifeboat crewmembers – 95% of whom are volunteers. There are three London lifeboat stations, on the River Thames; Chiswick, Teddington and Tower. Most of the RNLI’s lifeboats at its 237 stations around the UK and Ireland, are operated by volunteers, but, at Tower and Chiswick, full-time lifeboat crews work 12-hour shifts to ensure this on-call commitment on the River Thames in the heart of the capital and they’re backed up by many volunteers. There are over 150 dedicated crewmembers on the Thames, ready to serve London 24 hours a day, every day.

Keith told me that volunteers come from all walks of life ‘’ In terms of lives saved on the Thames, 231 people were rescued by tower station, Chiswick and Teddington last year. This year so far we have already saved 7 lives. We have volunteers that are from all walks of life emergency services, lawyers, BBC film producers, environment agencies, academics, business, banking and more. We have lots of women too. There’s a waiting list for people to join this station. We have probationary periods where we work with new people. We train them in a very structured way, then after 18 months they go down to Poole where they do intensive training.’’

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Lifeboat crew training

As only one in 10 RNLI volunteer lifeboat crew members has a professional maritime occupation, the RNLI provides rigorous training – most of which takes place at the charity’s specialist training facility, RNLI College.

The crews receive on going, specialist training, which ensures they can operate safely and effectively in the most difficult and dangerous conditions. In RNLI College’s sea survival pool, darkness, thunder, lightning, and helicopter recovery can all be simulated. In this facility, crews can learn vital survival techniques and go through capsize drills, so they know what to do should the worst happen while they are at sea on a rescue.

They undergo extensive RNLI training and must maintain a high level of fitness throughout the lifeguarding season – their fitness levels are tested monthly.
In 2014, RNLI lifeguards responded to 17,050 incidents, rescued 1,769 people and saved 92 lives.

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The Tower station is a floating station so we had to shoot our TV interviews with RNLI crewmen with our newly found sea legs. The crew work in 4 days on/4 days off shifts, and have living quarters on site. RNLI lifeboat crewmembers are on-call 24/7, 365 days a year. Most have a full-time day job, but they carry a pager and, when it goes off, they rush to the lifeboat station and launch the lifeboat to rescue those in danger.
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TOWER RNLI HELSMAN STAN TODD.

Helmsman Stan Todd told me ‘’I got involved with the RNLI 35 years ago after I left the army, I saw bangs up in the sky and saw the Brighton lifeboat launch. I was looking for a new commitment in my life and I joined the Brighton Lifeboat Station there and then. One of the great things about working here is that you never know what you’re going to next, it could be a fire, person in the water, helping a lost of disorientated person, we get a lot of swimmers who think it’s a good idea to get into the water after a couple of drinks, then they find out how cold the water is and cramp up and lose the ability to swim. A lot of our jobs are to stop kids getting into trouble that are playing on the foreshore and may become trapped by the incoming tide’’.

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Flood Rescue

The RNLI flood rescue team is a group of volunteers specially trained in swift water rescue. They also travel in the UK and worldwide to help rescue people affected by flooding. In November 2009, RNLI flood rescue volunteers went to Cumbria to help the people whose homes were severely flooded after very heavy rain. Using nine inshore lifeboats specially transported to the area, they rescued around 300 people from the floodwaters.
With heavy rain in 2012, the RNLI’s Flood Rescue Team had its busiest year to date, with 12 deployments in areas including Teesside, Aberystwyth, Belfast, Bridgwater, and St Asaph. In 2013 / 14 the teams were also kept busy in Wales, North Devon, Berkshire and Somerset.

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STAN TAKES US FOR A ‘SHOUT’ ON THE RIVER.

Keith confirms it’s risky business in the heart of London too…’’compared to a coastal station we have no big waves and winds, but the risk is transferring from a lifeboat to passenger boat or jump from boat to mooring post to rescue a drowning person clinging on, some people in the water are dangerous and volatile. Some of our casualties are violent and armed and there’s a risk, but the risks are outweighed by the enormous satisfaction of helping someone that’s hurt or badly distressed. To see someone who you’ve seen completely lifeless in the water, then resuscitate them and see them walk off the pier 30 minutes later is the most extraordinary privilege known to man and that’s the point of the job. That’s why our volunteers keep coming back.’’

RNLI volunteers have responded to the Mayday calls of those in distress for more than 190 years. In 2014 alone, the charity’s lifeboat crews launched the lifeboats 8,462 times, rescuing 8,727 people. That’s an average of 24 people every day! Apparently double the number of people die due to water related incidents than fire.

Keith talks through a typical day ‘’Firstly we’re afloat, we move up and down with the tide and it gets rough so it can knock you off your feet. Our shifts last 12 hours. We start at 6am and take over from the night shift and get a brief of what’s happened overnight. We start with safety checks on the boat, there’s always cleaning to be done. We usually get a visit from visitors, which is fine as only 39% know we exist. We have admin and paperwork and training and so go out on the water to practise anchoring, mooring and first aid, but we’re always awaiting the bell to go and then that’s the coastguard asking us to launch. The day is always busy and interrupted by the bell, which means someone is in the water and needs help .We have to launch within 90 seconds.’’

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Keith keen to point out as the sun gets hotter and you feel a dip in the Thames would be a fun thing to brag about ‘’The message for Londoners is this is the best river running through any capital in the world, but it’s also a very dangerous and very capricious river with very big, very strong tides in it. It’s not a rover to go in, you may think you can swim 200 yards across the river, but you cant the river will always beat you so stay out of the river, if you’re drinking stay away. Many of our casualties are drunk people who overindulge and over balance and fall in. if you ever see anyone in trouble near any of London or the uk’s water dial 999 and ask for the coastguard’’.

Giles has the final word ‘’What I love about being a volunteer with the RNLI is it’s rewarding and exciting, we’re here to save lives at sea and prevent loss of life on the Thames. That’s what we’ve been doing for 124 years and its an honour to be a part of such an honourable tradition!’

This lifesaving charity relies on voluntary donations from the public for over 92% of its income. It costs them over £140 million each year to run our lifesaving service. It costs around £1,400 each year to train each of their 4,600 lifeboat crew and £500 to train, to RNLI standards, one lifeguard each season.

This May Day (April 28th), the RNLI is issuing its own call for help, appealing for the public to support its national fundraising campaign.
All the money raised will help the RNLI’s volunteers to continue to save lives at sea. Funds will go towards training and kitting out the charity’s 4,600 crewmembers and maintaining the charity’s 237 lifeboat stations.

Fundraising kicks off with street collections in London on 28 April and, following that, collections and fundraising events are taking place throughout the UK and Ireland across the May Day bank holiday weekend.

Show your support by making a donation, buying and wearing a yellow welly pin badge and by taking to social media using the hashtag #YellowWelly. 


To donate, visit RNLI.org/Mayday. 

Text MAYDAY to 70007 to donate £3 #YellowWelly

Jasmine’s Juice – Man Dem On The Wall – Hackney Empire comedy show THIS Saturday!

Fast rising YouTube and TV stars, Mandem on the Wall (regulars on E4’s Youngers) debut their very first live stage show, a hilarious evening of comedy sketches, music and video, this weekend at east London’s Hackney Empire.

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With over 40 million views online already, it will be clear what the fuss is about when you see the heaving queues outside the location as the boys take over Hackney Empire with their unique brand of humour. It’s going to be Mandem Madness!

What makes Mandem On The Wall different is purely based on comedic style, character and vision. The world of Mandem On The Wall, is based on three characters ‘Yungah Baker’ ‘Failia’ & ‘Yungah Baby Tinie Winie’ who sit on a wall and discuss events of their everyday lives, on a urban estate, but without the glorification of violence, their comedy is a mixture of social realism and flights of fantasy and musical parodies

We should care because the three characters that they have created have been inspired from key types of people within groups of friends of their demographic, targeting the truth, making their characters relatable and loveable

The comedic trio came together in 2011 after meeting at a variety showcase, ‘’Percelle Ascott and Jovian Wade performed a duo comedy sketch and Dee Kartier, a stand up comic, performed one of his well known sets. A week later after the performance, we met up and created the comedy concept of Mandem On The Wall. Within a few months we formulated our characters and scripts and released our first episode on 24th December 2011, within the first hour we received 10,000 views and as the next few months preceded the thousands of views turned into the hundred thousands and we soon hit the millions. And now after 3 years we stand as a very recognisable brand, not just a TV/online show, but also as a part of pop culture and an aim to create a legacy of entertainment in the UK, with the aim to emulate the Wayan Bros in America”.

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Their background is varied….

Joivan Wade, Actor/Writer, a BRIT School, performing arts and technology graduate where he attained a Triple Distinction in his BTEC in Performing Arts (Acting). Also received training via The National Youth Theatre and D n B Theatre School. Joivan was selected out of thousands of individuals to take part in the Ensemble as part of the International Student Drama Festival.
Percelle Ascott, Actor/Writer, also a BRIT School, performing arts and technology graduate with a triple distinction BTEC National Diploma in Theatre (Acting). He has also worked with the BBC, the first being Excluded part of the BBC 2 Schools Season, which aired on 21st September 2010; Silent Witness as a leading character Joel Barron which aired on the 8th-9th April 2012.
Dee Kartier, Comedian/Writer, first hit the stage at the age of 16, performing at comedy clubs around London (i.e. Choice FM comedy club) and later on began to take on the rest of the U.K. performing alongside British comics such as, Eddie Kadi, A Dot, Kat, Paul Chowdhry and many more. By the time he was 19 he had developed his own unique style and brand of comedy. His humour stems from his experience as a young Ugandan boy growing up in Peckham (South London).

They tell me ‘’We stand for being pioneers in the transition of talent from the online world to the TV and film world, taking risks and pushing entertainment into the social media age, we stand for being role models to our demographic from as young as 7, showing them that with planning, executing ideas and perseverance you can do whatever you want, we stand for creating opportunity for ourselves and for those who lack opportunities in the entertainment industry, we are the voice of BAME (Black Asian and Ethnic Minority) youth”.

Of course, with the election coming up in May, I grilled them about their points of view;

Percelle Ascott says…
Do you vote?

I haven’t personally voted before, but the upcoming election I am looking to change that, but not only change that for myself, but to invoke that change in more young people like myself. With our voice and following we don’t just have to, but need to, as politics are the core fuel for what affects everyone, no matter a persons background or environment. It’s not that we don’t care, but we are not all aware, so someone like ourselves can help change that

Why/why not?
I haven’t done so, as I had taken a route that I regret, but I had given up that I can make a difference and be heard! How do I know my local MP will hear my worries and concerns and take that as serious as I would, if they don’t understand my perspective? After all, what is the general age of most politicians? However, like I said, my thoughts on how I approach politics have changed. A motto that I live by, is ‘Be The Change, You Want To See’ with the power of social media, we are looking to stir frenzy, in hope it can shake up how we all view politics.

What should politicians do to engage with young people/ black communities?
The problem has been, politicians placing blame upon people who do not register to vote, we shouldn’t be demanding their attention, they should trying to engage with us.. key word ‘TRYING’ to put it plainly, if you do the same thing expecting different results… that is insanity. My community will not listen unless you prove to them you care, I’m sure that is very general across all communities, I am not a politician or neither an expert to now suggest methods of how to do it, but if it’s only caring at a period that suits you (campaigns for the lead up to the general election) then you’re doing it wrong. Change is happening everyday; we live in a new age, a social media age, maybe enlist the help of influential people that young people listen to. We have friends that are way more powerful with the demographic they are trying to target, maybe it’s time to accept that you do not hold all the answers and ask for help. After all, democracy is in the shape of teamwork

Why should we care about voting?
Like I mentioned previously, change is happening with or without you, and if you have an opinion that you would like to express, we can only keep trying to see that change by voting. With every election happening every 4 years… 4 years is a very long time to have to accept policies you may not like, people in the past have died in order for us to have the freedom to vote, so let’s use our opportunity to make some real change

Which party best stands for what Man Dem On The Wall stand for?
None. Unless our beloved characters were to create their own party and run for government then maybe there would be one. But as for Joivan, Percelle & Dee (The actors behind the characters) we will be choosing very wisely, so let’s see how the next few weeks pans out

Joivan Wade says….
Do you vote? Why/why not?

I did vote, the reason why I voted was not because I necessarily understood politics but because i was encouraged by my mum to vote based on the fact that the elections would effect me and the way we live. I think its important to vote, essentially we control what our government looks like. the only way we give up that control is by not voting, which is why its imperative we vote and encourage others too as well.

What should politicians do to engage with young people/ black communities?
Politicians should first lookout schooling system everything is grass roots so it starts from the school system, in order for people to act, they need to care, they need to understand. put it in terms relatable with the kids things they understand and care about, (lack of EMA and rising travel fairs) this is also politics but at a level young people can understand. also this is a social media generation so social media campaigns role models young people look up to and can identify with will be useful in the pursuit of engaging young people.

Dee Kartier says…
I don’t vote because I don’t feel there’s a party out there at moment willing and strong enough to fight for the needs of my community. Number 10 is full of old white men in suits. This doesn’t make young people like myself feel like any political party is even going to empathise with anything we go through. So why on earth would they fight to eradicate a problem, if they don’t believe it exists? In a nutshell, parliament needs to reflect the image of today’s Britain.

Jasmine’s Juice – Actor and Musician Idris Elba – ”Mandela, My Dad And Me”.

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Idris Elba at the first showing of Mandela, My Dad and Me, at the BFI.
PIC COPYRIGHT- Gary Bartlett.

Many may be surprised to learn that even though most people know Idris Elba as an accomplished actor, its actually through music that I’ve known him the longest.

When younger we all used to attend west London nightclubs Subterania and Hanover Grand. Idris was always the music geek standing tall and alone in the corner, in a zone, nodding his head to all the fresh beats being spun by DJ’s back then.

Even when I headed up MTV Base, Idris would come and see me and send me any music he was working on. So it was a huge, wonderful surprise to me few years back, when I heard that my old mate was now a Hollywood star. As I sat with him at lunch in the MTV Camden cafe, my colleagues both male and female would turn into bigger groupies than they were for music stars. ”Jas is that Stringer Bell? How do you know Stringer Bell? Omg what’s Stringer Bell doing here? Can I get a photo?”. Wow it was mind-boggling.

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Now Idris’ tenacity has paid off and his acting reputation, post him playing the lead Mandela, is helping him promote his music brand.

This week at London’s BFI, Idris Elba presented a new documentary film to an audience for its first ever screening. Titled ”Mandela, My Dad and Me”, it chronicles the journey of his finishing up making the Mandela movie, simultaneously to his father passing away from cancer, and how his love for music handed down from his father to son, helped the grieving process, eventually leading to Idris finishing a music album based on South African sounds, in his fathers memory.

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At the London premiere were Idris family and friends who heckled him playfully. His aunt who had once given him £200 as a child to help on his way and his cousins and best friends who taunted him about his choice of football team (Arsenal) and more.

The BFI red carpet saw a throng of paparazzi with local TV shows doing their live links from the red carpet. Also in attendance were lofty menswear designer Ozwald boating, alluring music genius Benjamin Hudson- aka Mr Hudson, gravelly toned musician Maverick Sabre, regal MOBO CEO Kanya King, TV bigwig Jane moat, film director Mo Ali, British Urban Film Festival CEO Emmanuel Anyiam-Osigwe and more.

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KANYA KING, JASMINE DOTIWALA, MAVERICK SABRE AND MR HUDSON.

Once seated, Stuart Brown – Head of Events at BFI – welcomed us and reminded us that we were the first audience ever to see this film. Idris’ agent also shared moments with us.

“Idris has an incredible great energy, my proudest moment was when he signed up for Mandela. He filmed in SA and for four months immersed himself into the culture and music. When filming was complete Idris called me again. He wanted to create an album that would encompass the making of the film. But alas, whilst Idris was making it, his father battled with cancer and passed away. This film honours Winston Elba’s journey”.

The film is an ode to Idris parents with a particular focus on his father Winston, who is from Sierra Leone and worked at a Ford car factory. His mother, Eve, is from Ghana.

The film is not all high budget gloss and structure. It’s a fly on the wall style, amateur shot piece of content that gives the viewer the feeling that they are watching his own personal videography following his day-to-day activities.

The glamour of the red carpet, the monotony of a million press junkets, frustrating times keeping the peace between musicians in his studio, footage of him attending Mandela’s private burial, (Idris tells us ” the Elba name being recognised at Mandela’s funeral just blew my mind”), all whilst dealing with his fathers passing.

Idris personal camera also shared with us great access all areas moments like him visiting the white house for the second time. Idris imitated Obama declaring ”the man that played Mandela is here, last time he was swarmed by the ladies, so I just want to say, ladies please leave him alone!”.

Idris shares many snippets of info during the film ” ‎this film is a doc about what it’s like for an actor to who does music. My dad played all sorts of African music all my life. This album is an ode to these gents. Gents like Gregory Issacs and Culture. I used to make turntables out of cereal boxes at aged ten, and then the acting bug came and took me. My dad as an elder African gent was my skeleton blueprint for playing Mandela. I wanted to understand what Mandela was listening to when he was alive so immersed myself in South African music. . I wanted to get back to SA to make an album. We were set to go and then in a short space of time dad got ill and died. But I knew he’d want me to do it. I re-visioned how I was gonna grieve. After his funeral I went to SA and knocked this out in the studio, the grueling SA promo with my family was mad. But I channeled my dad’s energy. After the Mandela film it should been the greatest time of my life and……I dunno”

‎Idris knows his limitations and so roped in his mates to help with the South African influenced music album. He cast ”Ben aka Mr Hudson as ”the music guy who would help me shape this”. He also flew George The Poet and Maverick Sabre out to contribute too. A lot of initially hesitant local South African music stars were also persuaded by the Elba charm to get involved. Household names out there include Aero Manyelo, Dj Spoko, Mama Northembi and the Molatollo Queens who have been African music legends for six decades.

Idris was keen to let us know that he paid all the musicians involved a respectable fee for their services. “It’s not a vanity project it’s a proper album”.

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PIC COPYRIGHT- Gary Bartlett.

‎During the post documentary Q&A session hosted by a pretty disappointingly prepared Daily Mail staffer Baz Bamigboye, Idris also shared news about new acting projects like a half hour TV doc called “King for a term” about his childhood where he plays his father. There were also many moments referring to a possible new role in Star Trek.

The James Bond question reared its ugly head again with Idris patiently explaining ‘‘The Bond rumour is now eating itself. If it were ever going to happen, it now never will. Daniel Craig started the rumour in The Sun and its just spread. I have never had a meeting of any sort with the James Bond team”.

Idris clearly has a yet untapped comedy funny bone that appeared quickly and regularly during his chat. But pushed on his interest of politics and whether he would vote this May he responded ” my Dad was very interested in politics but that passion didn’t pass down to me. Raising awareness for Ebola this past year I guess was a political move, but I’m not interested in being a part of the politics game. Also I’m very out of touch with UK politics so…. I’ll keep it real…”. And just as it looked as if he were about to say ”so I’ll keep it real and probably won’t vote” he smoothly added ”but you’re right, yes, I should vote though, you’re right”.

Naturally there will be people rolling their eyes at the fact that Idris is an actor and now a wannabee music star. Idris responds ‘‘People who don’t take me seriously cos I’m actor actually propel me forwards more”.

His ego is clearly no Kanye. He also shared with us his meeting with Parlaphone Records when he went to pitch them his album. The staff in the boardroom clearly knows they’re on camera and do their best to look and sound enthusiastic. Idris laughed ”Bringing messages from Africa to the exec suite! I try to be the same wherever I am. I just played it to the Parlaphone team. But the truth is it didn’t sell well and the label dropped me after this album. They just didn’t see my vision”.

‎Don’t panic though; the big screen isn’t going to lose Elba to music. ”I am building my profile and DJ house music, but when I’m acting I’m totally focused just on acting. After my experience I just wanted to shine some light on Africa, which has already seen a big explosion in the UK with afrobeats and African films from Nollywood. I see a lot more bridges between Africa and us in the future”.

Jasmine’s Juice Featuring Nicki Minaj – The Pinkprint Tour.

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Nicki Minaj works it at her O2 gig in London.
Pic credit- Grizz Lee Arts.

People who claim to be gatekeepers of music genres and dictate to the rest of the world what’s good and isn’t, are draining and out of touch. Art is subjective and if it captures you, you shouldn’t be made to feel inferior for liking it.
A few years ago, I was alerted to a still then unknown female rapper, called Nicki Minaj. I watched her spit a short 16 bar cipher and immediately fell in love with her style, attitude and character accents.
My excitement about her wasn’t shared by all though. ‘‘What’s she even saying though?’’ She’s not hip-hop, she’s pop’’ and so on.
6 years later she’s a superstar selling out stadiums globally, and has youth from every background, class and culture all united and rhyming her lyrics altogether in joyous unison. As soon as hip-hop acts go mainstream and commercial, the hip-hop snobs disown it as not real enough. I recall Jay Z once told me ‘’if they say I’m a sell out great! Im selling out stadiums homie!’’
I am from the Foxy, Lauryn, Brat, Misy Elliott, Monie Love, Latifah and Kim era so I can say for sure, that Nicki has surpassed their global reach and achievements. Of course their journeys helped lay the path for her existence. Lauryn Hill had a moment in time of Grammy wins and worldwide fame, but arena tours and big commercial expansion on Nicki level? Nah son. She is touring all over the UK this month. Here’s why she’s selling out arenas.

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Pic credit- Grizz Lee Arts.

LIVE

*What blew me away was her PRESENCE. It’s easy for many acts to be great on tracks, but crap live. Nicki smashed it at levels above and beyond I was truly expecting. She hardly ever mimed, she danced her heart out, spoke to us and her presence was immense! She is determined, demands you acknowledge her regal Royalness, and even though near the end she was a lil out of breath, she worked her world-famous ass off onstage. If you are at any of her live shows this month, you will see her lead a two hour set full of hits, with a very impressively rehearsed and choreographed show.

*Contrary to popular belief, she’s not just a naked butt. She makes incredibly catchy successful hits. Check out Starships, Superbass, Anaconda and more. The production on her albums is also totally unique with a very high quality panoramic sound.

*Hard, soft, pop, rap, she always gives you lots to choose from. However, it’s clear that her fans want the attitude, high intensity frenzied vocals they initially bought into, not the slow ballads, as this live ballad section had many escaping for drinks and toilet breaks.

*Frankly. It’s incredible that she can even get an audience singing ‘’grand piano’’ alongside her and hold a ballad section. She pushes her own boundaries, steps out of her comfort zone and admits herself, that she’s not a singer. Shouldn’t we applaud ambition?

*She unites music lovers. The live show started with a hip-hop section, then ballads, then reggae, and finished off with a euro dance/ EDM section. She had white kids twerking and black kids raving. COLD. She brought up a fan – Ellie from Hertfordshire – who sounded very well spoken. Even Nicki looked surprised that she knew every word, and did an impromptu call and response with the audience asking ‘’do you all rep Hertfordshire….or Brixton?!’’

*She’s both vulgar and vulnerable, but she juxtaposes her nasty lyrics with school education advice. ‘’I want you all to promise me you will never let anyone tell you you’re not good enough. Make sure you take yo ass to school. Don’t be a quitter, be a winner. When I return, tell me about all the accomplishments you’ve all made!’’ Come on!

NM 3

LYRICALLY GIFTED.

*Some think she’s just a vulgar hood-rat done good. But Nicki is no more vulgar as artists like Janet Jackson and Madonna, but cos she raps her words it seems much more shocking and in your face. To this day, the most vulgar thing I’ve seen in female pop music is Madonna’s SEX book. Now that was truly nasty.

*As a rapper, her vocal dexterity, flow, speed and wordplay is formidable and first-class. When she raps I feel like I’m watching a boxer or sprinter at their peak. Oh, and she’s funny too.

*Watching the audience rap alongside her every word, you could practically see them put on a superwoman cloak of empowerment, akin to the teens watching Elsa in Frozen. Nicki’s a rebel and she makes us feel rebellious, and makes women feel like bosses and go getters that can be both sexy and vulnerable.

*If you really know her music, you can see that she has a very diverse breadth of content. Her fans can relate to more poignant songs too, like “All Things Go,” the song in which she addresses her relationship breakup, an abortion she had as a young woman, and use of painkillers. There’s always a NM song for every mood. We all need a music act or album to go to when you’re in a particular mood. When younger and I felt I needed to vent or get myself hyped I would put on Wu Tang. Now I play Nicki.

NM 4

SHE’S NOT A BUSSINESS WOMAN. SHE’S A BUSINESS.

*Nicki is not just a music artist, her brand encompasses music, fashion, film, art and beyond. She has expanded her brand with ads for her own perfumes, adidas, Beats by Dre, Roberto Cavalli, a wine beverage called MYX, MAC and many many more. She is getting paid. In full.

NM 5

FEMINISM

*The Internet is rife with blogs and articles about whether Nicki is great or terrible advocate for feminism. Don’t you love it when feminists try to police other women’s bodies and sexuality? Old worlde feminists refuse to understand her. Naked flesh to them automatically equals a supressed and exploited female. Don’t be fooled by her big butt and intimidating expletive-filled lyrical content.

*Nicki has defined her own lane, established a new role for female rap stars, and achieved equal rights in the hip-hop game. A feminist advocates or supports the rights and equality of women. If you’ve followed her from the beginning you’d understand that she is about being a strong feminist, on an equal playing field with the men in her industry. Isn’t that a feminist? Watch and listen to her ‘’Lookin Ass’’ video. It’s vulgaryes, but do you understand what she’s saying? She reclaims her own sexuality whilst telling men why she in charge.

*Why do we only seem to look at pop culture for our feminist icons? Nicki’s feminism might not be everyone’s feminism but you can’t deny her talent. She’s one of the girls, but she’s one of the boys too. She’s part of the females changing what the image of an empowered woman looks like.

*She’s the musical equivalent of a woman saying she wants to be a welder or a bricklayer. Taking on male rappers in the hip-hop world, duetting with them and killing them on their own tracks like she did with Kanye on his hit Monster.

*She’s not just the second-class, token female in her Cash Money Records crew, like Foxy or Kim were in The Firm and Junior Mafia. Oftentimes she’s bigger than her male rap family members Lil Wayne and Birdman.

*She may have had disagreements with other ladies in music like Kim and Mariah, but generally she is about championing other ladies. She will duet wit Beyonce, Skylar Gray, Arianna Grande, Jesse J and Jessie Ware.

*Some folk get their knickers in a twist when Nicki says lines like “my anaconda don’t want none unless you got buns, hun” and “he want something he can grab” line. Should there be no balance in the world? Since I was a kid magazines have been brain washing me into thinking that if my butt looks big in this it’s a bad thing. That every summer feature is about getting the weight off and every winter feature is about not putting on the pounds under all that winter laying. We are subtly told that thin is better, more valued and respected. What if your body type is naturally curvy? I’m not skinny or curvy but I can see why it’s good to let the curvy girls have their moment too.

NM 6

NAKED

*I’m not usually a fan of ladies being nastily naked, but somehow with Nicki I don’t mind her overt sexuality for as long as it feels like its being owned by her, and not put upon on her by a man, in the same way as say…The Cheeky girls lol. Her hits may be co-written by men and men may direct her videos, but ultimately I don’t get the impression this is a lady that could be forced into anything she was uncomfortable with. After all, she surgically enhanced her own features and body herself way before the fame. Blame media for that, not just men.

*When a black woman is naked she’s akin to a porn-star-video-chic. When it’s a black woman its vulgar and trashy. When models like Cara Delevigne and Kate Moss are naked its called art. When Madonna and Lady Gaga get naked its ‘’artistic. WTF? Can anyone say Double standards? The world is so threatened by the naked female of colour. Is it the curves or the colour that freaks people out? Isn’t it empowering that Nicki makes curvy girls feel ‘’normal’’?

*Black women’s naked bodies have been objectified and SOLD throughout western history. The majority of black women I know don’t like the way they are forever stereotyped but still respect Nicki’s hustle. She’s done what she has to do, got that initial attention and debate going and swiftly switched it up. In a society that puts down black and brown skin tones, hair texture, and body shapes, Nicki’s affirmation of her own beauty resonates with all women who do not comply to Eurocentric ideas of beauty.

*Confident, sexually empowered women are seen as dangerous. Don’t sleep on her, Nicki is a multiple threat.

NM 7

ROOTS AND CULTURE

*She reps her Trinidadian and West Indian roots hard. She has a massive dancehall influence I her some of her tracks like Trini Dem Girls and at the O2 she had thousands of people chanting….”Brixton girls dem a pop da booty”.

*She loves the UK. She told us ‘’ I can’t believe I’m back in my second home. Did anyone bring me some scones and tea!?!’’. And I checked, she doesn’t say this in every city she attends. ‘’Every time. I come to London you guys make me feel at home. Nobodies f*&*%$£ wit London’’.

NM 8

FASHION

*One of the new generation Queens of reinvention – when she first came out it was all Lil Kim style bikinis and flouresent, day-glo wigs now, with the guidance of her stylist Rushka Bergman she’s transformed herself into a haute couture icon too and featured in Italian Vogue.

*If you were expecting just over the top black Barbie this tour she’s one step ahead of you. Her opening outfit was all black lace everything. Black bra with see through chiffon sheer sleeves, a draped black chiffon skirt., lace tights, black PVC wrist cuffs topped off with a long raven-black ponytail and lots of cleavage.

*We also saw the more risky bikini’s, see through cat suits, bright pink Barbie doll and sequined, shimmering couture goddess.

*Her lyrical style may once have been Katy Perry meets Kanye, now her visual’s are competing with the avante guarde looks usually favoured by the Lady Gaga’s and Madonna’s.

NM 9

THE ULTIMATE PERFECTIONIST.

*I produced her when she was the host of last year’s MTV Europe Music Awards, and can tell you that she’s a very hard-working businesswoman, who really takes pride in writing and rapping in a way that still shows that she’s still hungry, and made a freestyle flow for the show in minutes to engage her Scottish hosts.

*One thing the viewers didn’t see was that when a photographer backstage pulled out a plug and her teeny tunnel area where she was changing and half-naked was plunged into darkness. She had mere seconds to change her outfit. She was an UBER professional and changed by the light of three of our mobile phones with not one quibble of cuss there or later.

*The day before the show, when she wanted to perfect her script, I was summonsed to her hotel suite after midnight so she could ensure it was right on show day. She dictated her changes to me whilst being pinned and fitted for numerous costumes, multi-tasking like a master.

*When being directed or advised for stage direction she truly listened, making her own changes and decisions, and adding more than the producers of the show could’ve hoped for.

*So, maybe Nicki isn’t the savior of feminist. Maybe she’s a feminist, maybe she’s not. Ultimately she’s just a woman pushing boundaries, hustling her brand, speaking for local communities with a global voice and just trying to exist in this male dominated music world. Now that’s the definition of hip-hop as I know it.

Of course I’m only writing from an older, music industry stalwarts point of view. Here’s what one of her biggest fans – Rosie Gilbert – told me after I noticed her over excited, leaping around, petite white girl self, get rescued from the crush of the front row and placed next to a ‘safe seat’ next to me.

Why do u love Nicki so much?
I love Nicki Minaj because she can go from different genres so easily so no matter what mood you are in there is always a Nicki song for it. She is also a genuine nice person she tries to do enough for her fans and for people who are less fortunate than her.

How long have u been a fan?
I wouldn’t say I have been a fan from day one although I did enjoy bedrock when it came it. I started becoming a proper fan about 3 years ago when I moved into my scout leaders house and her son always had the pink Friday album on so I just started liking her from there.

Why is she different?
She’s different because when she first came out she was crazy and I think everyone (including myself) didn’t think she’d be around for long. When she started getting bigger she calmed down and started doing all different music from slow songs like dear old Nicki to Dance/rap like Twerk it. She always has something different round the corner and I love the fact that you never know what she could come up with next. She also puts so much emotion into her music so when you’re listening to her sing you know it’s coming from the heart not just some lyrics someone wrote for her.

Who else are you a fan of?
My music taste is very strange as well as loving Nicki I enjoy Bring me the horizon which are a scremo/ Rock band. I also enjoy Elvis, which is influenced from my mum and country music like Johnny cash and Gareth brooks.

How does Nicki make you feel?
Nicki Minaj can make me feel different emotions depending on what song I listen too. Songs like flawless and boss ass b*tch (you can just put boss ass in your article I don’t know weather you can say bitch) can make me feel like I can do anything and I can achieve anything that I set my mind too. Where as songs like the crying game and save me make me realise my past and how much I have been through.

What’s your top track of hers and why?
I don’t have a favourite song of hers but I would say my top 5 favourite songs are iddy biddy piggy, boss ass, save me, buy a heart and moment for life.

How would you sum up her show?
I would sum up her show as an experience I would never forget. I have been to other concerts before none of which compare to Nicki. She is just so amazing and to be honest I didn’t know whether she would rap or dance live, so to see her rapping and dancing in front of me was amazing to watch!.

Jasmine’s Juice Featuring Darcus Beese, George The Poet, JLS’ Oritse and his artist A.M.E at Industry Takeover.

This weekend I joined hundreds of young people at Ravensbourne College next to the o2 arena where we gathered for a day titled Industry Takeover. A day where young people can attend a variety of seminars, panels and performances to educate them about getting into the music industry.

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JASMINE WITH GEORGE THE POET, POST PANEL. (AND HE’S STILL SMILING- PHEW!)

DARCUS AND GEORGE.

I was chairing two panels. One with two music industry icons of past, present and future. One is a widely respected legend of a man that’s kept his head down, and is always described as having gone from the tea boy to president of island records. He’s the Michael Jordan of the industry bigwigs-he’s signed a lot of our favourite music acts, and guided them to huge careers and so has a mammoth plethora of knowledge, about how you can make it in this game! The other, is a breath of fresh air in our industry- a recording artist, spoken word performer and public speaker, that’s been winning over hearts and minds everywhere, from the living room to the boardroom since he was a student. Already nominated for awards, and aligned with big brand names that are all keen to have a part of him, his star is swiftly rising and his story and thoughts will inspire you all. Guessed who they are yet? Yep- Island Records President Darcus Beese OBE and George the Poet- NW10. LOL.

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Both talked about the importance of paying your dues in the game. Darcus used to made tea and collected people’s dry cleaning. Car clamping had just been introduced when he started, so he used to have to go and sit in their cars, wait for the car to be de-clamped and then drive back to the office. George, at 16 started making raps out of his GCSE exam notes. That’s clever.

Both grew up in and around west and northwest London and their communities helped shape who they’ve become. Darcus’ career officer wanted him to be a P.E teacher…then he became a hairdresser, which was around the corner from CBS Records and he did their A&R ‘s hair. A bit of networking later and he’s making tea at the record label.

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DARCUS, GEORGE AND JASMINE ON THE PANEL.

During the industry takeover event, there were many young black men watching them both on this panel and just by being on the stage, both Darcus and George were showing them that its possible for a black British man to make it. As a testament to bringing new blood through, I’ve watched Darcus hire young people that are from a diverse set of backgrounds and not just into entry level roles but roles with progressive career paths.

George studied Politics, Psychology and Sociology at Cambridge University. Now teachers there are telling their pupils to go and look him up. He’s being used to educate the younger generation at school- how crazy is that? He’s studied at Cambridge, has performed at the Royal Albert Hall, Chambers of commerce, published poetry guidebooks, and been to Buckingham Palace a couple of times. A great leap for a young boy who grew up on an estate in Neasden, Northwest London. He emphasized that navigating these areas properly has been important and he’s managed to juggle and balance the language of the streets, home and business, but many don’t.

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Darcus has signed numerous acts over the years. From Florence & The Machine, Sugababes, Mumford & Sons, PJ Harvey, Ben Howard, James Morrison and Robbie Williams, but the percentage of successes to failures ‘’is unspoken about in the industry’’. For every success story there are at least 5 other failures. Darcus only ever signs the type of acts that excite him- he spoke about Georges qualities that stood out for him, the strongest being ‘’a strong sense of self. ‘’George could’ve gone with many other labels that were offering him more money but he came to us cos he believed in what we were offering him’’.

George spoke about what kind of label head Darcus was and how he supports him day to day. I also grilled him about the fact that when most acts that go from street success to commercial success, managers and team mates get let go in the process-I’ve seen it happen to Jay Sean, Chip and more. I asked what is it important to know about who to keep in your team and when do you outgrow each other? George emphasized that the team had to grow together with the same values and future ambitions or it won’t work.

Darcus educated the audience on ‘’Recoupable costs’’. As we can imagine, the superstar glam factor attracts more acts to the game than their passion for music. Darcus gave us real stats about how all the pictures in papers and online of acts with chauffer’s/free clothes/ bling etc adds up to actual costs that the act has to somewhere along the line pay back-meaning many end up broke. Don’t imagine brands give you free gifts and don’t expect you to talk about them online and in press. Trust, you will be talking about free chicken 24-7 if you accept that black Nandos card.

We also touched on piracy, budgets and how much have things changed in the game regards cash for press/parties, marketing, music streaming, digital teams, Social media and more.

Darcus’ label runs a roster with 90% British acts, so I had to ask him his thoughts on how fairly he thought THE BRITS represents black British acts? Was the recent Kanye / grime movement a good or bad thing and why? We all had a debate about this onstage lol.
Want to know all the answers to these questions and more? Check out the Urban Development site where they will be uploading videos from the day.

@IT

ORITSE/ OWS AND A.M.E

The second panel was with former JLS member / now solo artist and businessman Oritse and his artist A.M.E. Pop boyband JLS achieved a lot of what those that came before them didn’t. Seeing an all black boy band was not the norm when I was a kid watching TV. And they certainly wouldn’t have such huge national success.

JLS were originally signed to Tracklacers production company New Track City, and then went on to become runners-up of the fifth series of the ITV reality talent show The X Factor in 2008, coming second to Alexandra Burke. They’ve had numerous UK no 1 hit singles; the band’s self-titled debut album has sold over 1 million copies in the UK. They won BRITS, MOBOS and more. JLS also sold over 6 million records in the UK alone and more than 10 million records worldwide. And they were originally formed by …now solo star and businessman boss, Mister Oritse Williams!

With all the product placement deals they did, like launching a range of condoms called “Just Love Safe”, teaming up with Alexandra to release a clothing range, releasing JLS dolls, their iconic hoodie range, they endorsed Nintendo Wii Party, they were also part of the Walkers crisps ads, its no surprise that as of 2013,they were the 16th richest reality TV stars in the UK, with an estimated fortune of £6 million per member.

Clearly Oritse soaked in a lot of knowledge during his time with the band and his early grafting juxtaposed with this has meant he’s now set up his own business and started signing acts.

Oritsé Jolomi Matthew Soloman Williams. A long, strong name. I grilled him about his musical journey, the good, the bad and the ugly, so our audience could get a better idea of how to navigate the music industry, and there’s no way better to understand someone’s journey than to walk in a mans shoes. So we talked through his early career moments, how growing up in west London environment shaped him and gave him the qualities he needed to get this far in the music industry. His early influences were Puffy, Jay Z, Russell Simmons and our very own Megaman of So Solid fame.

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JASMINE WITH ORITSE (NOW OWS) AND HIS ARTIST A.M.E.

Since the age of 12, along with his brothers and sister, he also cared for his mother, who was diagnosed with sclerosis. I myself was my dads carer for his last 3 years and it was all consuming, exhausting and heart breaking- so I know Oritse’s experience as a carer toughened him up for his future.

Oritse says one of his first big breaks was when working at Deal Real Records and DJ Trevor Nelson and the MTV Base show The Lick came in to shoot a show. Oritse brought his guitar into work and even though his bosses had encouraged him not to get in Trevor’s way, he did, and got his first break performing.

Oritse got his first lesson in copyright after having to change his boy bands name from UFO (“Unique Famous Outrageous”) with Aston, Marvin and JB, to JLS (“Jack the Lad Swing”) as there was already a rock band called UFO. But it didn’t hinder their progress and even though they were runners-up to Alexandra Burke on the fifth series of The X Factor in 2008 they still came out winners. I often say that when you lose you really win.

So whilst many ‘’serious music acts’’ have gone on record to dismiss reality acts on music shows as killing and lowering the tone of the music industry- its clearly been a godsend for Oritse , he even won the ITV dancing competition Stepping Out in 2013 with his wife!

It would be crazy to be on this panel and not to mention the ground-breaking news that Zayn left 1Direction the same week. Zayn had mentioned reasons for leaving were stress and wanting to be a normal 22-year-old guy. I made numerous tour diaries with acts like Destiny’s Child, Spice Girls, All Saints and Another Level in the past, so I know life on the road can be intense with the same people day in and day out- but Oritse disagreed, he said it was the best job in the world and he just didn’t understand that angle at all!

Life’s tougher now in some ways. Back in the day- boy bands like Boyz to Men, Another Level and Damage wouldn’t have had to cope with social media trolls and millions of uniformed and aggressive opinions. Oritse admitted JLS got a lot of hate as well as love online, but that it was about treating it all not too seriously.

People often think that JLS’ boss was Simon Cowell, but it was actually industry stalwart Nick Raphael and Oritse has learnt lots from Nick, that he’s now using to form his own company Overthrow Recordings. We always moan that British black people don’t own their own businesses and Oritse’s ambitions for O Street Ent are ambitious.

His mates Marvin and Aston are also releasing solo material- so no doubt that will be positive competition-after all there’s more than enough room in the industry for everyone if the songs are good enough.

Oritse’s first solo single is under his new artist name OWS (as in Oritse WilliamS in case you were confused lol) and is called WATERLINE and features Pusha T. you can see both OWS and his act A.M.E performing at club OSLO in Hackney this April 21st!.

22 Reasons Why Usher is The Best Commercial Male R&B artist of Our Time And Has a Place in The Legend’s Book.

I’ve worked with Usher for over two decades at MTV, Channel 4 and more.
From making shows like Making the video and Tour Diary’s with him, as well as having him turn up at my birthday party in Kensington, and not demand a VIP experience (cos everyone there from Lennox Lewis to Joe, Damage, Tim Westwood and The Honeyz were there too), to always being the ultimate polite affable professional. He’s sold over 50million records and counting and transcends geographical boundaries and age barriers. He is the Michael Jordan of R&B. But don’t take my word for it. Check out the facts below.

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(PIC COURTESY MERVYN LYN)

1- Usher Terry Raymond IV, this quarter performed sell out arena shows of his ‘The UR Experience’, at 23 cities across Europe including London, Manchester and Birmingham and had millions of fans from teenagers to mature adults singing alongside him for a solid two hour hit fest. He switched up most of his classic old hits and remixed them with a live band keeping us all on our toes! There were loads of fireballs and fireworks too.

2 – For the past two months he’s been all over Europe to places like Montpellier, Paris, Oslo, Stockholm, Helsinki, Copenhagen, Hamburg, Zurich, Vienna, Nottingham, Belfast, Manchester, Birmingham and finished off in London, a full tour, no dates missed, no extra desperate tabloid features of bad behaviour to help him sell tickets. He’s a straight professional showman. Even after years in the game theres no question about the standard of his vocals- he TORE IT UP. His brand is his bond.

3 – He’s a pioneer. Before there was Chris Brown, Trey Songz, Omarion, Mario, Ne Yo, and the rest of the great pretenders, there was Usher. Check his YouTube video view numbers. They’re in the 100millions. Yes, that’s 100,000,000 and counting. He’s been holding the R&B torch since he was a kid. The others merely follow in his footsteps.

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(PIC COURTESY MERVYN LYN)

4 – Before Kris Jenner became the ultimate momager to Kim, Khloe and the rest, Ushers mum Jonnetta Patton was THE music industry momager, and everyone knows and respects her.

5 – Before Jay Z and Kanye had celebrity girl friends, Usher had one of the biggest ladies in the game with TLC’s Chilli- check them out in that hot video for U Got It Bad.

6 – But of course in true celeb style he then cheated on her in real-life, and made the hit song and video Confessions to ‘’tell it all’’. Way before Taylor Swift made it a thing.

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7 – His introductory debut single, Call Me A Mack, highlights him singing and rapping and was released 22 years ago in 1993 when he was just 14, and the video featured Janet Jackson and Tupac with their Poetic Justice acting cameos!

8 – At an age when most 36 year olds are going through a midlife crisis of not having achieved their goals, a mortgage and more, Usher is a music industry veteran having been mentored early on by both legends Puffy and Jermaine Dupri.

9 – He plays the media game. I work with a lot of really dedicated music acts in my time in this music game, but Usher is absolutely up in my top five of talents that everyone loved to work with as he is always about delivering the absolute vest result with real hard graft. In the studio I’d watch him easily write and put down vocals. In the dance studio he would out dance and rehearse his choreography until he and his team were all perfect and happy. My absolute favourite experience of making an MTV Making of video, was making his ‘’Yeah’’ video in L.A where anyone who was anyone in urban music, swung by to hangout and watch as he made a classic.

10 – Usher has had 23 years in the game, but the 36-year-old singer, businessman and dancer has lost none of his passion for the stage. One of his first fans was Jay Z telling him he was a big fan- and we were there to witness that moment!

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11 – What I’ve learnt about working with celeb entourages and teams over the years, is that the most level-headed, good talent, tend to keep their same old, die-hard, loyal team with them. They treat each other right. Usher’s always rolled with the same team, always polite, punctual, professional and helpful. No crazy hood rats or wild needs (like Puffy who always demanded a leopard print ironing board and a person just for lip balm) .

12 – He’s never egotistical and pays homage to acts that inspire him, even those that came after him. Like Eminem gets the nod for encouraging him to be vulnerably honest.

13 – There aren’t many music stars with careers spanning over two decades that are only 36. The R Kelly’s, Mariah’s, Madonna’s are at least one if not two decades older.

14 – His show at the o2 featured all his old hits but with new takes on his earlier songs with everyone from kids, teens, young adults and grandparents all singing along.

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15 – In an era when high intensity dancers like Beyonce and J Lo often resort to lyp syncing (miming), Usher still sings live and powerfully. He sweated A LOT on stage! (Wearing his favourite racoon hat probably didn’t help!). Neither did pirouetting and flinging himself down into splits every so often – he has the stamina of an act half his age.

16 – In recent years Beyonce has been called the ultimate all round performer with her singer/song wrier/dancer/artistic skills. Usher is the Beyonce of the male world. He was also here first.

17 – In a world where Iggy Azalea can sell out arenas on two hit songs and a grubby rep, and we question WTF? Usher easily fills two hours of show with back-to-back Usher classics. The lighting and sets were imense, intense and stylish.

18 – He’s a humble man giving thousands of hours to pro-social causes, community events and school talks but never publicises them. Don’t believe me? Google it.

19 – A multiple performing arts and business threat, he backs winners. He gave the world Justin Beiber, and gave Justin Beiber that much needed initial credibility that he badly needed.

20 – He’s adored and loved around the world for making dance anthems like U Make Me Wanna, U Turn, Pop Your Collar, Love In This Club, OMG ,U Make Me Wanna ,Nice and Slow ,U Remind Me. We sang along to all these hits and more this week. Many men in the audience were tweeting their fear as their girl friends were screaming as Usher asked if they were single!

21 – His o2 show took us on an urban music journey that included R&B, funk, ballads, high impact sets, and crunk. Fans in the audience included boy band members from JLS, top Radio1 DJS and countless celebrities. He came; he encouraged us to be slightly ratchet and made me want his matching gold rope chain, gold blinging trainers and gold mic. (He also changed his trainers onstage, three times. ….I dunno!)

22 – A brass section and a troupe of highly talented dancers helped him give the performance of a lifetime. He had us doing karaoke a lil more than I usually like, but with a solid two-hour show with no breaks, he proved he’s still got it. Looking at twitter afterwards it was clear, Usher made his fans wanna scream yeah and climax all night long!

Jasmine’s Juice- MOBO Movement Embracing Art, Fashion and More Launches This October.

The MOBO launch of “The Shape of Things to Come”
CHUKA UMUNNA,DIANE ABBOTT KANYA KING, DAVID LAMMY, JASMINE DOTIWALA.

200 high-flying movers and shakers gathered at the House Of Commons yesterday to hear about the MOBO brands next big step in their twenty year journey.

The MOBO launch of “The Shape of Things to Come”
Culture Minister Ed Vaizey, HSBC’s Carol Bagnal, UK Soul Legend Jazzie B, MOBO’s Kanya King, Labour MP Chuka Umunna.
(ALL PICS ©Alan Davidson/The Picture Library Ltd.)

Mingling with wine and nibles in the historic venue were Radio 1Xtra’s Austin Daboh, Diane Abbott MP, Baroness Floella Benjamin, Brenda Emmanus, Art, Culture and entertainment Correspondent, BBC London News, Oona King, Baroness of Bow, Rt. Hon David Lammy MP,Former SONG-BMG bigwig Mervyn Lyn, former RTS boss Simon Albury,David Lammy, Chuka Umunna,music manager Riki Blue, June Sarpong, TV presenter, Mirian Clegg, Jazzie B and Jahméne Douglas.

The MOBO launch of “The Shape of Things to Come”
ED VAIZEY SPEAKS ABOUT MOBO AS KANYA KING AND CHUKA UMUNNA LOOK ON.

An HSBC bank spokesperson welcomed the guests to the HOC Members Dining Room with a heartfelt speech about MOBO, followed by Streatham MP for Labour and music lover Chuka Umunna, who reiterated why MOBO was a special brand,important and needed.

The MOBO launch of “The Shape of Things to Come”
JASMINE WITH JAZZIE B AND FRIENDS.

Chuka introduced his ”friend and Mobo founder Kanya King” who thanked him for being a great inspiration to all of us, and reminded him that we all look forwards to what is to come in his future.

The MOBO launch of “The Shape of Things to Come”
CHUKA SPEAKS ABOUT MOBO MOVEMENT.

Kanya made a heartfelt speech about the MOBO journey so far, reminding us that

“From what was seen as a niche music genre twenty years ago and is now mainstream, the influence of urban is everywhere. It started with just music but now we’re passionate about art,poetry,fashion and more. We wanted to do what we do in music for other creative fields. We’ve listened to the various voices out there and now it’s time for the next chapter of Mobo”

The MOBO launch of “The Shape of Things to Come”
JAZZIE B, BRENDA EMMANUS, CHUKA UMUNNA.

Kanya said things were cemented after she had had a conversation with Selma’s lead actor David Oyelowo. He had told her that Uk talent will be in future years consistently be lost to foreign soil.

Kanya also revealed that her confidant and friend , former RTS (ROYAL TELEVISION SOCIETY) boss, Simon Albury,who has always been a passionate advocate for diversity in the creative arts worlds, had cautioned that “this is big. Can u do this?” but Kanya emphasised that “Instead of letting ambition defeat us we will use it to inspire us. We decided to go big not go home”.

The MOBO launch of “The Shape of Things to Come”
ED VAIZEY, KANYA KING, OONA KING, CHUKA UMUNNA.

Kanya concluded that the “Mainstream says we don’t know how to find diverse talent. MOBO will be the gatekeeper to bring them through”.

Finally culture minister and all round cool dude Ed Vaizey spoke and reminded us that many influencers like Oona King, Sir Peter Bazalgette and Floella Benjamin were keen to make diversity work across fields and we could all pull together to make it happen.
Ed also attempted to persuade us all as to how cool he was by telling us he to had attended gigs at the Brixton Fridge years ago…for Eekamouse! He also demonstrated some ”Tory party dad dancing”.

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JASMINE WITH BUSINESSMAN CHARLES GORDON AND HEAD OF RADIO1XTRA AUSTIN DABOH.

He left us on an empowered note “I feel 100% committed to this agenda. By being here and feeling the same you too are on the right side. It’s the right thing to do. I look forwards to working with you all after the election and beyond.”

Look out for the Spotlight Season on a wide range of diverse talent hosted under the MOBO Movement umbrella beginning this October all across the UK.

Jasmine’s Juice featuring RTS AWARDS , Game Of Thrones Premiere and ACLT Weekend!

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RTS AWARDS

The RTS Awards (Royal Television Society) are always a barrel of fun. Attended by all the key influencers and bigwigs in the uk TV industry, this year saw a royal blue carpet for the celebrities and TV top dons to walk along for the baying paparazzi and fawning TV crews. At the drinks reception I caught up with all the other producers and directors that I know. When you work in TV the same faces move around the same broadcasters so you get to see old friends often. I reminisced with a couple of my old MTV colleagues who are now at bigger brands and also bigwig pat young who I like to have regular TV industry facebook banter with.

The three-course meal began with our host cracking jokes about being thankful for the warm meal we were about to receive, as other TV legends who get no hot meal get very angry.

GAME OF THRONES WORLD PREMIER
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You know what HBO stands for? No not just a TV broadcaster that makes the internationally successful Game Of Thrones series. It stands for Humungous Baller Opulence! They actually hired out the Tower of London for the season 5 premiere this week. A huge red carpet was draped across the towers front lawn and the red carpet was a heaving, excited mass of global TV, radio and print press journos excited about the series.

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I spent 3 hours on the chilly red carpet for New York Magazine and their entertainment site Vulture. I have never seen GOT in my life, so needed to rope in a media man who has and is passionate about it.

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JASMINE WITH ACE.

My former MTV Base presenter Ace from BBC Radio 1Xtra joined me as we grilled the shows stars on the next season. Straight after the red carpet interviews we were lucky enough to be invited to watch the screening too which was by all accounts as amazing as my fellow audience members thought it would be. The after party saw castle like foods like platters of sliced meats and cheeses with wines served and I gawped lots at a huge silver throne that they had actually flown and craned into the party reception room!

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ACLT 1

Lots of celebrities came out to show support to register black donors. ACLT (African Caribbean Leukaemia Trust) held their annual donor registration drive at the Capital XTRA’s HQ London.
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Celebrity support in the lead up to the day was received from British rapper Wretch 32, Capital XTRA DJ’s Abrantee, Kojo and EPlus, several British actors including; Colin Salmon (who voiced part of the #CouldYouBeMyMatch campaign video), Jimmy Akingbola, Chizzy Akudolu and Channel 4’s Top Boy actor Nicholas Pinnock. On the day attendance included; Mandem on the Wall’s Percelle Ascott & Joivan Wade, British rapper, actress and singer Little Simz and British actor Michael Obiora.
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The donor drive was held in the memory of young Londoner Kevin Kararwa, a sufferer of AML (Acute Myeloid Leukaemia) who sadly passed away in May 2014. The event also fell on what would have been the 28th birthday of Daniel De-Gale, the inspiration behind the ACLT and the late son of co-founders Beverley De-Gale and Orin Lewis.
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The age range of 16-30 year olds represented highly in the overall figures achieved on the day, which consisted of ACLT registering 117 individuals onto the UK stem cell (bone marrow) register through the Delete Blood Cancer registration process. Beverley De-Gale ACLT co-founder says: “Whilst we were keen to register many more people on the day, the overall success of the donor drive was more than evident from the feedback received and the atmosphere and general feeling during the time we were there, which was nothing short of positive and was most definitely infectious. We’re extremely proud of the team’s efforts and of what was achieved on the day”
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In the lead up to the day ACLT gained further awareness on their work to raise awareness on the lack of BME (Black Minority Ethnic) donors on the UK stem cell register, following the release of their debut campaign video #CouldYouBeMyMatch. The campaign video received over 24,000 hits on You Tube prior to the donor drive and the number of views is currently standing at over 34,523. #CouldYouBeMyMatch can be watched by visiting YouTube using the hash tag.
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ACLT annual donor drive hosted by Capital XTRA’s HQ London was in its 10th year.
For more information on how to join the UK stem cell register call ACLT on 020 3757 7700 or visit www.aclt.org

Jasmine’s Juice featuring #PowerPlayersPanel and Wretch32’s Birthday party.


POWERPLAYERS PANEL.

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The #PowerPlayers panel….Natalie, Baby,Karen, Annika, Ria, Jasmine and Philipa.

I was invited to be on the panel at a women’s inspiration day panel titled POWER PLAYERS at campus London.

The free event was sold out and saw a diverse audience of students, graduates, young entrepreneurs, music artists and managers, business owners and career professionals from the media, music and tech industries.

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The event hosted by Impact and Beyond’s was to celebrate International Woman’s Day and promised ‘’We connect, we engage, we inspire’’ and I think they did.
Before the panel comedienne Thanyia Moore had us rolling with laughter at her very politically incorrect jokes. I tried to catch my chortles and sniggers before they left my mouth in case it was not seemly that I laugh at some of the more riske lines about diversity but then thought its comedy, lets relax! It was great to see a young female with uber risky well thought out and timed lyrics, I can see her going far.

After the comedy and welcome intro by Impact and Beyonds Annika Allen, the main part of the night kicked off and was hosted by BBC presenter Ria Hebden. Joining me on the panel were Karen Sibindi, (Head of Marketing at KISSFM UK), Natalie Campbell, Partner in A Very Good Company, Baby Isako, Writer and Creator of Venus vs Mars soon to appear on Sky 1 and Philippa Boyle, Founder, Festivaleyes.

The chat was dynamic and engaging and saw us all discuss the successes, challenges and dreams from our vast swath of experience. I’d like to think I was one of the so called ‘’female young guns’’ but alas feel I may have been one of the ‘’veterans from the tech, music and media industry’’.

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When the panel was opened up for audience questions, one of the few men that had snuck in caused a rumpus when he asked us whether we felt religion had any role to play in equality and whether the Bible was empowering or suppressing to the female cause. Well let me tell you, it kicked off lol!

Much knowledge was shared and the feeling of euphoria and positivity in the room at the end was high. In fact, so high that I won three prizes in the breast cancer raffle!

Straight afterwards I popped 5 minutes up the road to pizza express with one of my industry brothers – photographer and visionary Richard Pascoe- to polish off a lasagna and then rush into the ladies loo to slip into a dress and heels (took me 3 minutes maximum) for Wretch32 birthday party which was just next door at Club 10.

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Wretch’s birthday party.

Wretch’s birthday party was a fun; feel good evening that was obviously a lot more private than previous years when all celebs and sundry were fighting to get an invite.

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JASMINE WITH WRETCH AS 32 TURNED 30!

The turn out was smart and sophisticated as requested on his invitation and his nearest and dearest were all in attendance. I spotted fellow music names like Terri Walker (who was rocking a really sexy ,long revealing dress), Giggs (who had a royal moment as the dj threw down his track and the party jumped off), Princess Nyah (who was looking bootylicious in her skintight white number), Shola Ama, Sadie Ama, Scorcher, Young spray and more.

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OLYMPIC ATHLETES, SUPERMODELS AND SINGERS CAME OUT TO CELEBRATE WRETCH GOING FROM 32 TO 30.

Also in the house to celebrate Wretchs big 30th were super model Jourdan Dunn (in a navy blue cut out jumpsuit), TV and radio broadcaster Reg Yates with his drop dead gorgeous fiancé- fashion, beauty and lifestyle tastemaker Tia Ward (who had heads turning in just a simple white shirt-beauty and brains- love it!), Olympic athletes turned broadcaster ladies Jeanette Kwakye and Louise Hazel (who were throwing down moves on the dance floor), Adidas lady Akua Agyemfra (looking like Jessica Rabbit), Eastenders actor author aka fatboy Ricky Norwood, the GRM Daily crew, a few TOWIE bods and alot of glamtastic folk!

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The party was full of very glamorous looking ladies and very happy gents. The cake was typically classic in Wretch style, a black and white top hat. Dj Manny Norte had the dance floor working, the photo booth had us pulling silly faces and all in all it was a great night when Wretch went from 32 to 30!

Jasmine’s Juice – World premiere of Star Trek: The Ultimate Voyage Tour – Royal Albert Hall.

World premiere of Star Trek: The Ultimate Voyage Tour celebrates five decades of Star Trek.

Star Trek

Set to beam down to Royal Albert Hall this November

Five decades of Star Trek will be celebrated at the Royal Albert Hall in a stunning new show featuring the most iconic footage from the legendary films and TV series – as the unforgettable music is played live on stage by a concert orchestra.

I was always much more of a Trekkie than a Star Wars fan so The world premiere of Star Trek: The Ultimate Voyage will be one night i won’t be missing!. It takes place at the famous London venue on 1 November 2015, before beginning a tour of American concert halls next year.

Lucy Noble, Director of Events at the Royal Albert Hall, told me: “We are boldly going where no other venue has been before: staging a massive Star Trek extravaganza that draws on 50 years of legendary TV and film to create an unmissable evening for fans.”

I was always slightly in love with Persis Khambatta AKA Lieutenant Ilia. The lavish production will include a live symphony orchestra accompanying footage beamed in high-definition to a 40ft screen, including Star Trek: The Original Series, Star Trek: The Motion Picture, Star Trek II: The Wrath of Khan, Star Trek IV: The Voyage Home, Star Trek: Insurrection, Star Trek: The Next Generation, Star Trek: Deep Space Nine, Star Trek: Voyager and many more.

Star Trek: The Ultimate Voyage is presented in conjunction with CineConcerts, CBS Consumer Products and Paramount Pictures. Justin Freer, producer and founder of CineConcerts, said: “The Star Trek franchise has for many years been an important and meaningful part of our culture in so many ways. This exciting concert experience featuring the greatest music and visuals spanning five decades will be an extraordinary and memorable event.”

Star Trek: The Ultimate Voyage
Sunday 1 November 2015, 2pm and 7:30pm
Tickets: £25-£65 (plus £2.50 booking fee and 2% card handling fee)
Royal Albert Hall
Kensington Gore, London, SW7 2AP
Box Office: 020 7589 8212
www.royalalberthall.com

Jasmines Juice- BARONESS VALERIE AMOS, BIGGA FISH FOUNDATION and WE DAY UK AT WEMBLEY.

THE AMOS BURSARY DINNER AT HOUSE OF LORDS.

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JASMINE WITH TIM CAMPBELL, SOL CAMPBELL, BARONESS AMOS, ACTIVIST HEATHER KERZNER, AND YOUNG PEOPLE THAT HAVE COME THROUGH THE BURSARY.
PIC COURTESY OF the wonderful Paul Hampartsoumian.

A recent report showed that of all the diverse and disadvantaged groups and communities across the UK, young black boys are the most oppressed and given least opportunities in society. The underachievement of black boys is well documented and much academic research has focused on the negative outcomes of their schooling. This persistent deficit model reinforces negative stereotypes and adversely affects the expectations of these boys regardless of academic performance, thereby creating a self-fulfilling prophecy.

Research shows that good grades have failed to get boys from the African Caribbean Community to top universities and have not opened up the same career opportunities that are available to other students. They have been identified as the most underrepresented in higher education and the professions. These students have achieved academic success but have limited opportunities; financial limitations; families without a strong tradition of participation in higher education; limited knowledge of the post 16, University and recruitment process. All of which contribute to limited confidence and self-belief, critical for success.

Fighting to redress this balance are many great organisations who sweat blood and tears to give these young men a more equal playing field. One of these is a project by Valerie Amos.

I was invited to the Amos Bursary Dinner at the House of Lords on February 26th. The dinner was an opportunity to raise awareness and ultimately important funding for the Amos Bursary which was established by Valerie Amos, or as she is more often known ‘’The Right Honourable Baroness Amos, United Nations Under-Secretary-General for Humanitarian Affairs’’. Now that’s a grand title that we should aspire towards having eh!

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AT THE AMOS BURSARY DINNER BEING ENTERTAINED BY THE BAND- GYPSY QUEENS! (WE MADE THEM SING ‘UPTOWN FUNK’

PIC COURTESY OF the wonderful Paul Hampartsoumian.

Baroness Amos and her sister Colleen established the Amos Bursary to help realise the ambitions of young men of African and Caribbean descent from London Schools and Sixth Form Colleges. The Amos Bursary supports these men through the university experience, and gives them access to opportunities which help them develop in preparation for their chosen careers, and as future leaders and role-models in their communities.

The drinks were in one of the House of Lords grand rooms, which was adorned with beautiful paintings capturing historical icons and moments. In the room I spotted my old boss Lord Waheed Ali, footballer Sol Campbell, Apprentice star Tim Campbell, Simon Cowells ex Sinitta, businessman and entrepreneur Alexander Amosu, June Sarpong and many more.

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POST DINNER FUN!.
PIC COURTESY OF the wonderful Paul Hampartsoumian.

The dinner was in a long marquee set up adjacent to the River Thames with full glass wall and therefore spectacular views across London. The evening began with the pomp one might expect, with a liveried House of Lords Master of Ceremonies announcing after a pounding his gavel on the lectern call to order ‘’my Lords, ladies, gentlemen, guests …blah blah’’

During the evening Baroness Amos welcomed and introduced former young men who have been through her programme, and are now doing amazing things with their lives. A few young men also spoke about how the bursary had changed their lives for the better by simply showing them options of a better life and instilling confidence in them, with work placements and introductions to their mentors.

Valerie Amos also explained to us how her bursary began ‘’the story of the Amos Bursary is of the love of two incredible people. My beloved parents died within 9 days of each other. We wanted to pay tribute to our parents, who were both teachers and had a passion for using power to change people’s lives. As they were teachers it was essential for them that education had to be a central feature of anything honoring them’’.

Baroness Amos continued ‘‘after research, we learnt that African Caribbean boys don’t have the same career opportunities as others. So the Amos bursary was born. We wanted to show their potential could be realized, that they are fully informed about university options and work. In six years we’ve gone from just seven students to many, many more so we’ve demonstrated that our model works’’.

The strength of the Amos Bursary lies in its ability to identify academically able British young men of African and Caribbean heritage (age 16), from London’s schools, ensuring they are fully equipped to make informed and appropriate choices for their futures, preparing them for university, work, and to become “real” models in their communities.

The Amos Bursary empowers the next generation with the skills they need to achieve economic independence and security. They invest money, time and skills in activities that harness the individual creative talents of their diverse group of students, and facilitate a model of student learning and development that is unique to the Amos Bursary.

Tim Campbell made a highly passionate speech near the end of the night where he stated that this wasn’t about charity, but opportunity and that’s the strength message I left with. Lets give everyone an equal playing field and ‘’opportunity’’.

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BIGGA FISH FOUNDATION LAUNCH DINNER.

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THE BIGGA FISH FOUNDATION LAUNCH- WHO CAN YOU SPOT?
PIC COURTESY OF BIGGA FISH.

To show just how much is happening out there for young people, I was next invited a few days later to the impressive sky scraper building of Clifford chance at canary wharf where the BIGGA FISH Foundation was being launched at a dinner.

On the 30th floor we were greeted by a lovely drinks reception overlooking breath-taking views of London. Guests included many key influencers and successful agents for change like former Radio 1 DJ Spoony, inspirational you leader Sonia Meggie, former Sony BMG top don Mervyn Lyn, singer Ms Dynamite and more.

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THE BIGGA FISH BOARD.
PIC COURTESY OF BIGGA FISH.

After the usual welcome speeches by Bigga Fish founder Nii Sackey and Patrick from Clifford chance we were asked to take our seats at the tables which were all named after the Bigga Fish departments like ‘’street teams’’.

TABLE

On my table, they explained to me, they didn’t have this many youth orgs and charities when you were a kid cos we used to have state, private sector and charities, then in the eighties most state stuff was privatized, and so youth clubs and more were scrapped, so its left us in this huge privatized urban cesspit where young people and disadvantaged people are left to flounder.

Once again, throughout dinner, many of the young people couldn’t wait to grab the mic and tell us all about how Bigga Fish had changed their lives. I loved hearing from a young man called Soloman who was supported by the organistion and now runs Brixton Soup Kitchen. What a great example of giving back! All the young people spoke about how their lives had changed and how Bigga Fish had that difference by using….opportunity.

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MS DYNAMITE PERFORMS BRAND NEW SONGS WHICH WE CAN EXPECT TO HEAR MORE OF LATER THIS YEAR.
PIC COURTESY OF BIGGA FISH.

After dinner, Ms dynamite performed three songs for us. One remix of her anthemic classic ‘’ms dynamitee’’ and two new songs, which were amazing. Her voice is stronger than ever and the songs were really catchy earworms. After performing them acoustically she told us all how Bigga Fish has helped her ‘’at 15 left I came from a home where I was angry and upset and had trauma in my childhood. Similar to many that are here this evening and continue to do so. I felt misunderstood by my school and society and didn’t see a place for myself in the world. Initially music saved me. The impact that Bigga Fish had with me was because I felt a family vibe there. A lot of us are experiencing hardship on so many levels. Economically and personally. For me, I am here tonight speaking to you all asking u to invest in something that’s priceless. You’re investing in the future….Bigga Fish founder Nii Sackey is one of God’s angels on earth”.

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WE DAY UK.

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JASMINE WITH HOLLY, RICHARD AND SAM BRANSON ON THE WE DAY UK RED CARPET.

I finished the week at Wembley Arena with other dreamers, positive-thinkers, and world-changers for WE DAY, which is now an annual fixture where thousands of school kids from 1200 UK schools attended with their classes, after having earned a ticket by making a commitment, to undertake at least one local and one global charitable act of their choice as part of a year long ‘’we-act’’ programme. The schools raised £353,946 to support local and global causes, and volunteered over 148,763 hours of service. So of course, to thank them, the Wembley Arena WE DAY celebration is free of charge to the students and teachers in attendance.

Attending this year were chart-topping artists like Award-winning English electronica trio Years and Years, world- renowned speakers and incredible young people entertaining the arena. Our hosts for We Day UK were fellow young high achievers Laura Whitmore, Yasmin Evans, Becca Dudley and Bluey Robinson.

On the external, sun-drenched, red carpet cupped within the famous Wembley arches, we also caught up with Hollywood legend – actor Martin Sheen, Singer and songwriter Shawn Mendes, Dutch singer-songwriter and rapper Mr. Probz , Singer/songwriter Conor Maynard, Social advocate, filmmaker, and grandson of President Nelson Mandela – Kweku Mandela, and of course the family affair that is Sir Richard Branson with his son Sam and daughter Holly.

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JASMINE WITH THE AMAZING EMMANUEL JAL.

South Sudanese musician, former child soldier, and humanitarian Emmanuel Jal was fired up ‘’ I was a child soldier. I was born in a difficult time, I became a refugee, and I was looking for opportunities, and so what Me to We and We Day does is create opportunities for children around the world‘’

Emmanuel Jal

SOLO

Holly, who is also the Patron of Free The Children UK, Co-Chair of We Day UK, Trustee and Founder of Big Change Charitable Trust told the London360 crew ‘‘So, We Day is celebrating young people that have done great around the world for their local and global communities. They have raised money, they’ve volunteered and this is a day to celebrate young people and all the great work they’re doing. It’s about helping communities, helping people who are less fortunate than yourself, it just helps them and it also helps you. You learn so much about team-building and confidence, and you’re just putting back into your community which makes a real difference, and Sam, would you agree?’

Brother and philanthropist Sam jumped in to add to his sisters thoughts ‘’ ‘Totally, and I think seeing, and inspiring young people to engage in the world and ask questions, and get involved is the most inspiring thing ever and you can hear the voices of twelve-thousand young people wanting to make a difference in there and that energy is really contagious, and I think more and more young people are getting engaged in issues and there’s nothing to be gained from it but something positive.’

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THE BRANSON FAMILY POWER-HOUSE.

Daddy Richard added his thoughts too ‘‘Nothing beats the feeling of being back at We Day UK. The energy here is like nothing else I’ve ever experienced. 12,000 teenagers in an enclosed space tend to have that effect! We Day gives young people the perfect opportunity to use their voice, and share issues they’re passionate about. The students here today have come together to motivate each other and inspire others to join them and make a real difference. Watch and learn from these young people – and their fellow 200,000 WE DAYERS around the globe – they’re changing the world!’’

Richard continued in earnest, ‘’young entrepreneurs like these young people are going to be building the Virgin’s of the future, we have a start-up scheme where loans are made to young entrepreneurs, and then we try to find mentors and help them on their feet. And so, if people have got an idea that they think can make a positive difference to other people’s lives, they should turn it into a business and get on and try it. And if they need a bit of a helping hand, they may want to approach Virgin start-up loans so that maybe we can help them. ‘I’m not sure that the challenges are any more difficult than when I started many years ago, I mean at least the word entrepreneur has been invented, and I think people know what starting a business is about, maybe more than forty or fifty-years ago. so I think that the main thing is: come up with a good idea that you think’s going to do positive things to society, find some good people to surround yourself with, maybe try to get a loan from somewhere and just get on and do it.’

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CONNOR MAYNARD GOT MOBBED ALL DAY AT WE DAY UK.

Connor Maynard said ‘’I think it’s something you never really get to see, YOUNG PEOPLE DOING GREAT THINGS, you watch the news and you rarely ever see a young person getting interviewed about it, the media only turn to young people when its solely about young people’s problems, but at the end of the day we all live in the same world, so I think young people should have a voice in more than just things about young people, so it is very very important for them to step up and say what they think’’.

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POET KARL LOKKO.

Poet Karl Lokko explained why We Day makes such an impact ‘’Young people are active, if you’re not active, then you’re not really heard, and if you’re not heard than you’re just going to be looked over, and if you’re looked over, you’re just going to be disenfranchised. So for me it’s just about getting stuck in, get things happening!’’.

Also in the house were Lord Rumi Verjee – Founder of The Rumi Foundation and We Day UK Co-Chair, Andy Barrow – Inspirational speaker and retired Great Britain Wheelchair Rugby athlete, Bars and Melody – British R&B and rapping duo, Creators and Stars of MTV documentary series The Buried Life, Professor Muhammad Yunus – Nobel Peace Laureate and Craig and Marc Kielburger – International activists and co-founders of We Day.

As ever Spencer West (Me to We motivational speaker) and Dennis Gyamfi (Social activist and speaker) made powerful speech’s that had the arena full of students cheering loudly for both of them.

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MARTIN SHEEN AND HIS ”DREAMY COSMOS” SPEECH…

Martin Sheen had the final word with his dreamy quote as he voiced his thoughts ‘’One of my favourite quotes is ‘be yourself, everyone else is taken’, so you have to have a sense that you do things, because it challenges you to be a better human being. You do it for yourself and then let the rest take care of itself. Sometimes we’re lucky to live in certain times and places, and certain people come through and they’re like comets and then people are astonished and it’s like ‘my God what is that?’, they’re here they’re together, they’re with us now, Malala is still with us, she’s still a child and she’s just been celebrated with the Nobel Peace Prize. This is a little girl they tried to silence because she wanted an education and she’s a comet now. All of these children you see today are baby comets. They’re showing the way, they’re lighting the future and it’s theirs! ‘Acting is what I do for a living, but activism is what I do to stay alive!’

Seven Traits of Highly Successful Women on Boards – “VIEWS FROM THE TOP AND HOW TO GET THERE”

International Women’s Day (8 March) is a global day celebrating the economic, political and social achievements of women past, present and future, and has been observed since in the early 1900’s. In some places like China, Russia, Vietnam and Bulgaria, International Women’s Day is a national holiday.

On 8 March, thousands of events will be held throughout the world to inspire women and celebrate achievements.

The tradition sees men honouring their mothers, wives, girlfriends, colleagues, etc with flowers and small gifts. In some countries IWD has the equivalent status of Mother’s Day where children give small presents to their mothers and grandmothers.

In the UK women tend to have a hell of a lot more equality than many other women internationally with education, free speech, driving, access to all industries and more. However, one area that we are stil lacking is equality in the boardroom, which has been a popular subject this past couple of years.

On a global scale women outnumber men on this planet. Nationally, women are just as successful in universities as their male counterparts and even closer to home; women are more likely to be responsible for the day-to-day running of household budgets up and down our country. So why then is it that women are so outnumbered in the corporate boardrooms throughout the UK Plc?

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Dr Yvonne Thompson MBE.
Photo courtesy Dr Yvonne Thompson.

With two Phd Hons in Global Diversity, and Business Enterprise tucked under her belt, Dr. Yvonne Thompson’s CBE broke this down in her book, ‘7 Traits of highly successful women on Boards – Views from the top and how to get there’.

“If you gather the collective wisdom of people who have made it in life you start to see a trend”.

Thompson decided to take a refreshing look at this social conundrum, not through the usual discourse of statistical analysis, causality and correlation, but the other side of the coin, through the lenses of 22 women who are the exception to the rule in occupying serious positions on the highest authority in the management of a corporation. The Boardroom. Thompson says, “These are not role models, they are Real models. They live and breath the boardroom fight every day, whether they know it or not, just by being there.”

I was intrigued to find out the quick-win bullet points from all her research so grilled her over a cup of tea and biscuits.

Dr. Thompson’s says she is “laying down a challenge to society, to provide a level playing field so that our young women with potential to be future leaders, can be the confident citizens of Europe, including possibility of being on the Board of a national or international corporation, and not be excluded like so many w omen of this generation are, purely on the grounds of her gender”.

However, she does not exclude men. In fact Dr. Thompson actively courted the attention of three very powerful men who have collectively and individually moved the dial on gender equality in the Boardroom. Of course there are many more than a few good men, and Dr. Thompson rather sagely enlists these men of distinction as ‘agents of change’ to reach out to other men. After all, if these Board positions are totally occupied by men, their hearts and minds need to be changed too in order for progress on the conversation to be made.

Via interviews that Thompson conducted with 22 business women over a year, who serve on corporate boards, she asked them about their own experiences of how they climbed the corporate ladder, any obstacles (gender roadblocks) and how they got over them, their inspirations and their favorite leaders, to their late night and early morning rituals that keep them on point.

Dr. Thompson then went on to develop 7 key characteristics that these 22 women espoused within the acronym of and also offers 7 top tips – one under each characteristic or trait. Below are Yvonne Thompsons L.E.A.D.E.R.S top tips.

1- Leadership. Top Tip: – Create trust and fellowship. How to hone your leadership skill, how to find out which style suits you best, which leaders do they most admire, and influenced their style.

2- Education. Top Tip: – Don’t be afraid of the 3Rs–Reading, Writing & Arithmetic. Engage in life-long learning. How important it is for us to encourage young women to take STEM subjects from the start, to ensure they have the educational status quo to compete with male counterparts.

3 – Advice. Top Tip: – It’s not information, but how you use it that is powerful. How important it is to give advice and pass on boardroom intelligence to others, and more so how import is it to take advice.

4 – Diversity. Top Tip: – The Recent McKinsey Diversity Matters report shows that diverse boards are better boards. If one of the largest management consultancy firms can show the impact diverse boards make against non-diverse boards, the issue can now be seen to impact the company’s bottom line.

5 – Emotional Intelligence. Top Tip: – Stop, Think then Act. How you internalize and deal with matters that affect you in the work place, shows a level of emotional intelligence, for good or for evil – EQ (Emotional Quotient) can be the leveler that decides how you progress up the corporate ladder.

6 – Resilience. Top Tip: – Resilience is the trait that is a major player, not only to get from your entry point to the room at the top, but also to keep you there. This is the trait that most women seem to have the most to comment on. Know hot to apply resilience, and how it can help you to get what you want.

7- Sidebar. Top Tip: – What you do off duty affects, and can reflect on what you do when you are on duty. Let it go, re-energize and be ready for Monday morning. Share amazing stories of what these women do outside of work to help them, have the energy, the mindset, and the resilience to go back to a tough, male dominated world, and stay there. From part time vicar, to skiing trials, mountain bike racing, and even golfing tournaments – these ladies at the top know how to refuel their week, by what they do at the weekend.

So if you’re a boss, invest in your female employees, this is not just a gender numbers game. It is about the richness of the board as a whole, the combined contribution of a group of people with different skills and perspectives to offer. A board full of people with different experiences, backgrounds and life styles will enrich a business in many ways.

So this March 8, reach out to a woman who has had a positive impact on your life both in business and personally.

Happy International Women’s Day 2015!.

JASMINE’S JUICE. Ladies- Are You One Of Millions That Are Wearing The Wrong Bra?

So its BRITS week and unlike past years where I’m fretting about my hair, frock and which afterparty is really the one that will break the internet, this week one morning, saw me dedicating a whole morning to my boobs, all in the name of work!

boob 1
THE LIFE AND TIMES OF MY BOOBS…THE UP’S THE DOWN’S…THROUGHOUT AGE, WEIGHTGAIN AND BRA CHOICES.

Let me explain. My stylist friend last week demanded in his fierce snappy fingers manner

‘’girl for this years BRITs you need to be focusing on your cleavage, side silhouette and décolletage this season, its time for the boobies, they’ve come into an era of their own!’’

Its true. Recent red carpets, both at the BRITs and fashion weeks, have shown navel-slashed gowns and perfectly hour glassed figures on show & tell. So in trying to keep up with the Beyonce’s of this world, I set about my mission to ‘‘find the one!’’…bra that is!

It reminded me of a time years ago, my work colleague and I had strolled into John Lewis at lunchtime and were persuaded by their lingerie department to get a free bra fitting. It was a moment of revelation for me, who was always moaning about my ‘’side back-fat’’. The fitter took one look at me and declared ‘’ sweetie you’re wearing the wrong size bra. You’re not a B you’re a C, and that ‘’side-back-fat’’ is your boob!’’ Well, you could’ve slapped me with a Wonderbra and called me Eva Herzigova!

Being young and flighty I’d always associated teeny tiny underwear with sexy. This C cup contraption didn’t look like the delicate fabric that a Mills & Boon prince would delicately slip off my shoulders before ravishing me. It was the bra equivalent of huge granny pants.

Many women when asked what item of clothing they couldn’t live without claim ‘’bra!’’ but apparently 76% of women wear the wrong size and more importantly, the wrong shape. So I set off on a mission to get fitted and lo and behold, I understood why busy British women are all wearing the wrong bra, we cant get a bloody fitting!

Since Christmas I’ve walked into department stores and lingerie brands all over west and central London requesting a fitting, only to be repeatedly told their fitter only works once a week, at an ungodly hour or that they don’t do that service.

My stylist friend (him again), came to the rescue by hooking me up with Triumph, who have a 129 year history of crafting lingerie that helps women to look and feel their best, and are the largest lingerie manufacturer in the world for designing, grading and manufacturing.

Monica Harrington, their Product Manager, who has spent 23 years with the brand, is an expertise in fitting & product and runs the fit training programme, which is used to train all Triumph Tailoresses. She explained all the necessary steps and expertise every woman should be looking for so they find the perfect fitting bra.

During our chat she emphasized ‘’shape over size’’ repeatedly. ‘’Once you find your shape that’s the most important part done. Don’t worry too much about the price. There’s nothing wrong with Primark or M&S, after all M&S must be doing something right as they have over 30% of the market. At Triumph our prices are more middle of the road’’.

‘’What makes a bra expensive are things like underwire, more comfortable straps and using seam free wings. Also, once above a certain cup size you have to pay a little bit more. There’s a change now with women of different generations. Young girls these days, because of social media and adverts are more comfortable talking about it. Years ago women used to be horrified “your bras showing”! Now every other 20year old on twitter has a profile pic IN her bra! Women of today like to show their straps now too. So we make them pretty with detailing’’.

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WHEN STOOD ALONGSIDE A GORGEOUS BODIED DIVA LIKE MARIAH, I REALLY SHOULD’VE HAD A RE-THINK ON THIS LOOK!.

‘’I’ve been in lingerie for 30 years. 24 years at Triumph in different roles. Lingerie excites me so much! It’s about understanding women’s bodies. I’ve met so many women over the years. We’re all so blasé about body’s bumps and lumps. I’ve spoken to so many women who have perfect size 10 body, a face with no blemishes but as soon as women talk about bra fittings they become vulnerable and very sensitive and shy about it. Also, for most women seeing a sea of bra’s in department stores is a quite daunting so most just grab one and run and make it work’’.

Monica says the two most difficult things for a woman to buy are……guess…..denim jeans and bras. My regular issue with both bras and jeans brands is the fact that I can be a variety of different sizes in both? Monica patiently explains, ‘’It’s not the fit. It’s the fabric. Lace etc. I think though that measurement is a bit dated these days. And it’s all about finding the best shape for you. I like to bring the fitting room to life! Giving women back their confidence for a variety of reasons. Women who’ve had children, yoyo dieting, ladies who are shy about showing off their curves, their boobs are saggy, dealing with cancer experiences, breast implants, reductions, transgender, it doesn’t matter, our in store tailoresses have seen it all and know how to deal with every situation with respect and support’’.

She made me laugh out loud when she revealed that the average woman has a lot of bra’s in her draw, but keeps reaching for and wearing the same two. Yes. Guilty. Mine? Black and nude.

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THIS IS THE TRIUMPH MAGIC WIRE SET I’M ROCKING WHILST WRITING THIS COLUMN- MY NEW FAVE! (MUST REMEMBER TO CHANGE DAILY!)….Magic Wire Contouring Sensation – Black

She revealed horror stories ‘’I’ve seen women come in with their back strap so high its at the back of their shoulders. If the bra’s up at back then the boobs will be down at the front! Short and tall women can be the same size cups and totally different strap lengths from shoulder to breast. It’s all about where the breasts sit. In a perfect world, they should sit halfway between elbow and shoulder. But as we age we lose elasticity. (We don’t like to use the word “sag”). We fit women everyday for events and even half of London’s fashion press are wearing the wrong sizes too’’.

I divulged what I thought was a unique secret. I have always only worn an underwired bra. Is that normal? She laughs! ‘’Most women today wear an underwired bar. That’s why we introduced our “magic wire” make. It gives you a really lovely silhouette. We use silicone to replace traditional under wiring. Its much more comfortable. By the way, there’s no medical evidence to say underwired bra’s are bad for you, so don’t panic when you hear those stories. However in 2015, women don’t want to wear wire much as much as there’s a comfort issue so we made our magic-wire set which replaces wire with silicone and is really very cosy to wear daily’’. (I tried it, it is!-yeay!).

I wondered at Monica’s job and if in the same way that doctors at parties get asked about ailments, Monica finds herself evaluating other random women’s boobs. “I don’t gawp at women on the tube but when I’m in the park or gym and boobs are bouncing in an un-supportive bra I do despair. ‎You need firm support in sport with any size breast. I see a drastic difference in older women. Life was very different for them growing up in the late 60s and 70s. They grew up with very few cup size options (up until 15 years ago there were literally only A, B and C cup sizes) so what we’re trying to do is re-educate all women for the whole experience and necessary steps and rules they need to know in order to find the perfect fitting bra’’.

‎Monica’s personal hate? ….’’Men buying bras for wives are a nightmare. They think in their ‘Small/medium/large’ worlds. They always want to buy her red and racy, which of course she’ll bring back to exchange”. Tips for fabulous boobs? ‘’Exercise, moisturising the breast skin, have enough bra support for your size’’.

‎I couldn’t help wonder about cleanliness after this weeks Independent and Mail stories that four out of five British women don’t shower or bathe regularly. Our bra hygiene must be shocking! Monica nods ‘‘the closest thing to your body are bra and briefs. I change and wash my bra daily but I’ve seen women come in and are drop dead gorgeous in beautiful outfits but their greying, frayed and stained bras are held together with a safety pin! I guess women get comfy and in the same way that they might let their leg shave lapse, their bra game goes downhill too’’.

My own cornerstone bra memories are as a teenager seeing the then celebrity famous page 3 Sun girls like Sam Fox and Maria Whittaker, then the outrageous Wonderbra campaign in 1994 with Eva Herzigova supposedly cause car crashes as giant billboards of her ginormous breasts loomed down upon distracted motorists was captioned ‘’hello boys!’’ Soon afterwards Madonna wore the Jean Paul Gaultier conical bra in her Blonde Ambition world tour. Also the infamous Kelly Brook Triumph promo campaign in 1998.

This year the hot catchphrase has been ‘’waist training and boob training’’. Women internationally are rocking corsets and shape wear on a daily basis. In fact, at one recent wedding my friend loudly exclaimed,

“My husband helped me get into my Spanx before this party, he always does bless him!”

There’s also been a lot of talk in fashion circles and Kim Kardashian’s twitter these days about waist training. You can’t navigate twitter without being visually assaulted by yet another sexy maiden posing in skimpy underwear and showing of her ‘’waist training’’ corset to get that all coveted hourglass shape. Only this week at work, I spoke to three women who are actively discussing their daily corset experience.

When it comes to celebrities that work their boobs to their and worst angles Monica gushes ‘’Kylie is a hit for bras and boob silhouettes. Helena Christianson also has a very real body shape. She knows lingerie’’. Monica won’t be pushed on celebs that need a fitting. Although I think we can all immediately think of a few. Tis makes me giggle as I envisage the next big thing in celebrity product placement like fragrances having bras with names like Buxom Beyonce, Mamamia Mariah, Curvy Kim and Sizzling Salma.

In 2015 lingerie is a multi million pound industry and the recent Victoria’s Secret shows globally, show just how crazy both men and women are about sexy undies. Ironically, it’s the only industry I can think of where women are paid more than men. I wonder how much super male model David Gandy gets to pose in his pants?

Oops, I digress! Back to the messaging ladies, get yourself a fitting a.s.a.p. Your boobs will thank you.
It may take time to find the right bra for you, but remember: you’re worth it.

“Find the One” Campaign


Jeans and bras have a lot in common – every woman wants to find the perfect fit. 

Leading lingerie brand Triumph will globally launch “Find the One” on Monday 2nd March, a new initiative aimed at finding the perfect fitting bra for 500,000 women worldwide by the end of 2015. That’s a whole lot of measuring! 


The ‘Find the One’ campaign will focus around a compelling, cheeky film for social media by acclaimed director Ivana Bobic (who has worked with Stella McCartney, Whistles and Adidas amongst others) and a new digital hub. The short film celebrates that incredible life-changing feeling women experience when we find and wear the right fit bra and encourages others to follow suit and find the one.

The new interactive digital hub will take users through a step-by-step fitting and finding journey, full of advice – fashion tips from experts to bra style guides – that will transform the whole bra finding experience, like never before.

The first class digital hub will also feature influential fashion and lifestyle personalities including Ella Catliff – founder of La Petite Anglaise, Sasha Wilkins of Liberty London Girl and beauty expert Sali Hughes amongst others. They all share specialist advice, guidance, tips of the trade and personal experience, alongside real women from all over globally. 




Find the One bra for you at triumph.com/findtheone

#FindTheOne

JASMINE’S JUICE- Naomi Campbell Opens This Year’s London Fashion Week With Exclusive Fashion For Relief Show at Somerset House, London

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JASMINE WITH FASHION DESIGNER WALE ADEYEMI.

Miss Naomi Campbell. Spotted at aged 15 and catapulted to supermodel fame, then in the tabloids all through the eighties and nineties for being beautiful, her relationships with high profile men and the now legendary stories of misbehavior.
This woman has lived a life that fables and myths are built upon. Dining with and befriending legends like Nelson Mandela, Puffy, world leaders, leaders in every genre. But like Madonna and Angelina before her, she’s savvy to balancing fabulosity with pro-social causes and is a queen of moving to where the cheese is.

Naomi  Campbell and The Duchess of York at the Fashion For Relief charity fashion show to kick off London Fashion Week Fall/Winter 2015/16 at Somerset House on February 19, 2015 in London, England. The Fashion For Relief show is in support of Ebola, raising funds and awareness for Disaster Emergency Committee: Ebola Crisis Appeal and the Ebola Survival Fund.
Naomi-Campbell-and-The-Duchess-of-York
Pic copyright Dave Bennett.

In the last decade she has reinvented herself from a spoilt, tantrum reputed diva to a mature, socially engaged woman of the world trying to do brilliant things to engage people powered change.

Fashion For Relief - Backstage - LFW FW15
Vivienne-Westwood-backstage-at-the-Fashion-For-Relief-charity-fashion-show
Pic copyright Dave Bennett.

In 2005, she established Fashion For Relief and hosted its first charity fashion show to raise funds for victims of Hurricane Katrina in
New Orleans. Since its conception in 2005, Fashion For Relief has presented shows in New York, London, Cannes, Moscow, Mumbai and Dar es Salaam, and has raised millions of dollars for various causes.

DYNAMO
DYNAMO WALKS..

Fashion For Relief - Red Carpet Arrivals - LFW FW15
Alesha-Dixon-Bruno-Tonioli-and-Naomi-Campbell-backstage-at-the-Fashion-For-Relief-charity-fashion-show
Pic copyright Dave Bennett.

Last week Naomi hosted a Fashion For Relief charity show at New York Fashion Week and just a few days later on Thursday night she hosted another star-studded one here to kick start London Fashion Week. Putting her energies towards her fashion for relief fashion shows both in new york and here in London makes her a great pro-social example to all that follow and look up to her.

Fashion For Relief - Red Carpet Arrivals - LFW FW15
Annabelle-Neilson-Duchess-of-York-Alice-Dellal-Naomi-Campbell-Jade-Parfitt-backstage-at-the-Fashion-For-Relief-charity-fashion-show
Pic copyright Dave Bennett.

On arrival at the VIP champagne reception last night I greeted her mother Valerie and remarked on how impressed we were with Naomi’s continued journey. Valerie was most gracious and said she was proud and her daughters biggest champion.

Ella Eyre and Naomi Campbell backstage at the Fashion For Relief charity fashion show to kick off London Fashion Week Fall/Winter 2015/16 at Somerset House on February 19, 2015 in London, England.  The Fashion For Relief show is in support of Ebola, raising funds and awareness for Disaster Emergency Committee: Ebola Crisis Appeal and the Ebola Survival Fund.
Naomi with Ella Eyre.
Pic copyright Dave Bennett.

You can’t be a superstar these days without having a pro social cause that helps a community and Naomi has been involved in activism and charity work for many years now. We are living in the age of giving back and last night Naomi shone whilst raising funds and awareness for ebola with a star studded catwalk line up that walked in white, black and gold themed outfits.

Naomi Campbell walks the runway at the Fashion For Relief charity fashion show to kick off London Fashion Week Fall/Winter 2015/16 at Somerset House on February 19, 2015 in London, England. The Fashion For Relief show is in support of Ebola, raising funds and awareness for Disaster Emergency Committee: Ebola Crisis Appeal and the Ebola Survival Fund.

The outfits were fierce, fabulous and fine. The models were royal, remarkable and riotous.

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ALESHA WALKS…

American film, television and stage actor, Jeffrey wright did the show intro and welcomed us all for what was an incredible spectacle. He said the main priority was to use events like this, as a key is to get to zero cases of ebola in these countries that were affected.

Fashion For Relief - Backstage - LFW FW15
Jourdan-Dunn-backstage-at-the-Fashion-For-Relief-charity-fashion-show
Pic copyright Dave Bennett.

He drove home the message that

‘’In the USA, when the news of ebola so read globally and was hot in October last year, there was hysteria in the air and people panicked about ‘’what about when it’ll arrive in the states!’’. Then the awareness peaked off. We think that’s because in the UK and USA we’re powerful enough to control and cure people. When a person gets it here, a person gets treated in American and British hospitals and it gets cured and they leave healthy. On the other hand, Africans who get it die. That speaks volumes about the economics of these different countries. We must speak of the vulnerabilities and issues here. There’s not one hospital in Sierra Leone you’d want to be ill in. We want to build up the infrastructure in Sierra Leone’’.
‎He continued ‘’It’s powerful and appropriate that the fashion community comes together around this. I come from the theatre community, which was affected by aids. It took many years for many to even acknowledge this. The gay community back then said “no. We are the creative and most fierce community in this country and we will take this on and fight it. And so for the fashion community to come together to make this happen for the ebola cause is a great thing. I want to thank Naomi Campbell for taking the charge in this crusade!’’.

Commenting on the show Naomi said:

“I’m thrilled to return to London to open London Fashion Week for this very special cause close to my heart. The Fashion For Relief Show is an incredible event and this year we hope to raise more money than ever before. Raising awareness for Ebola and educating about its prevention is crucial to help prevent the spread of this deadly disease.”

Naomi and friends hit the catwalk at Somerset house hard! All happy and working it they joked, skipped, strutted and some even piggy backed and fell on their knees in excitement!

BRUNO TONIOLI
BRUNO TONIOLI FALLS TO HIS KNEES!

Celebrities and models that walked during #FashionForRelief included Ade Adepitan, Alesha Dixon, Alice Dellal, Andrea Dellal, Andreas Kronthaler, Annabelle Neilson, Bruno Tonioli, Caroline Flack, Caroline Winberg, Daisy Lowe, Dynamo, Duchess Of York, Ella Eyre, Georgia May Jagger, Jacquetta Wheeler Jade Parfitt Jourdan Dunn, Katie Piper, Katie Price, Laura Whitmore, Melissa Odabash, Nicola Roberts, Pixie Lott, Rob Evans, Rupert Everett, Sarah Jane Crawford, Viktoria Modesta, Vivienne Westwood.

Naomi Campbell wearing Bvlgari at the Fashion For Relief charity fashion show to kick off London Fashion Week Fall/Winter 2015/16 at Somerset House on February 19, 2015 in London, England.  The Fashion For Relief show is in support of Ebola, raising funds and awareness for Disaster Emergency Committee: Ebola Crisis Appeal and the Ebola Survival Fund.
Naomi-Campbell-wearing-Bvlgari-at-the-Fashion-For-Relief-charity-fashion-show
Pic copyright Dave Bennett.

DAISY LOWE
DAISY LOWE WALKS..

Naomi and some very special friends, including Jourdan Dunn, Georgia May Jagger, the Duchess of York, Vivienne Westwood, Daisy Lowe, Rupert Everett, Katie Price, Alesha Dixon, Sarah-Jane Crawford, Pixie Lott, Laura Whitmore, Bruno Tonioli, Caroline Flack, Nicola Roberts, Katie Piper, Melissa Odabash, Dynamo walked the runway wearing pieces donated from the world’s most prestigious fashion houses across the world including Dolce & Gabbana, Givenchy, Alexander McQueen, Azzedine Alaia, Vivienne Westwood, Stella McCartney, Balmain, Marchesa, Versace and many more.

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SARAH FERGUSON WALKS…

Other Celebrities in the house that I spotted were fashion blogger Bip Ling, Bob Geldof, Mark Wright, Michelle Keegan and Tanya Burr.

JOURDANN DUNN
JOURDANN DUNN WALKS…

The show also included an exhilarating auction, where member of the audience bid on incredible items including The Tracey Emin piece ‘Just A Thought’; an exclusive holiday to the Maldives; a Bvlgari Watch; a limited-edition Mert and Marcus Naomi print; and an Alexander McQueen dress. All funds raised on the night will go to raise vital funds and awareness towards the fight against Ebola.

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SARAH-JANE CRAWFORD HOLLERS OUT TIM WADE AND MYSELF IN THE SEATS TO BUY…WE PRETENDED NOT TO SEE THE UBER EXPENSIVE BULGARI WATCH LOL!

ELLA
Brit Award nominee Ella Eyre gave a show-stopping live performance from the catwalk, singing her single ‘Gravity’.

Naomi had to take guests to task at one point when an Alexander McQueen dress modelled by Daisy Lowe wasn’t raising enough thousands in the post show bid. She cocked her hip and lip out and pointed at high net worth individuals in the crowd and name checked them into parting with more cash for the cause. The strop was most certainly …..as L’Oreal would say….worth it!

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THIS WOMAN…A REAL LIFE HEROINE!

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Naomi was overjoyed at the end of the night, “Tonight has been incredible and I am so thankful to everyone who has been involved to make the show such a brilliant success. The fight to raise awareness and bring aid to those affected by Ebola is a cause that I am so passionate about. I sincerely hope the funds raised from tonight’s show will hopefully make a difference to those affected by this terrible disease.”

ADE ADEPUTIN
ADE ADEPITAN…

Make up was provided by MAC by Charlotte Tilbury Team. With hair styled by Johnnie Sapong @ Jed Root, using Eimi from Wella Professionals.
Fashion For Relief was pioneered by Naomi to mobilise funds for charities close to her heart. This year, the show helped to raise vital funds and awareness towards the ongoing fight against Ebola, with all proceeds going to support the Disaster Emergency Committee: Ebola Crisis Appeal www.dec.org.uk/ebola and the Ebola Survival Fund http://ebolasurvivalfund.org/

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JASMINE WITH R&B SINGER THALIA STORM.

JASMINE’S JUICE – 10th Screen Nation Film & TV Awards 2015. ”we’re not ‘diversity’-we’re mainstream!”.

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IDRIS ELBA AT SCREEN NATION AWARDS 2015.

There’s a lot of tabloid space given to London vs. New York this month. My personal feeling is that London reigns with tea, fish & chips, chocolate, etiquette, cleaner city, arts and culture, its more international as a city – 40% of London is foreign-born (NYC: 36%), It is easy to travel from London cheaply, we have milder weather, European-style vacation days, health care and workers’ rights. Londoners are more cutting edge and genuine, we get more vacation time and are proud of our minimum gun culture, James Bond and of course our eclectic music acts from Spice Girls, Sam Smith, Adele and beyond.

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British television presenter and wheelchair basketball player Ade Adepitan MBE.
PIC COURTESY- www.colorbox.co.uk

New York wins with better public transport which is cheap and fast, and their subway runs 24/7, their range of food is generally better and they have superior client-centric service standards in restaurants and bars, lower taxes, everything is open late; bar closing hours are never on your mind, cheaper services like taxis, deliveries, laundry services make day-to-day life more convenient. You can talk to anyone in NY and its cool and of course the energy is dynamic! Not forgetting they are open minded and diverse enough to vote in a black man for President.

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DIRECTOR (BELLE) AMA ASANTE WORKS IT ON THE RED CARPET.
PIC CREDIT – ANTHONY REDMAN- THOMAS.

Another way in which America is certainly more superior, is in acceptance of cultural differences and exclusive events. In the UK we have awards and show brands like BUFF (British Urban Film Festival), MOBO (Music of Black Origin), Asian Awards, National Diversity Awards and many many more culture focused brands. Every time an event takes place, the British media questions ‘do we still need events like this?’’ The answer to this question is always ‘yes’ so lets stop asking it and move the conversation forwards.

DRIS
YOU CAN NEVER HAVE TOO MUCH IDRIS ELBA.
PICCOURTESY- www.colorbox.co.uk

Can’t we just be like America who have numerous black awards, black film festivals and black empowerment organisations, and just accept that in a world where everyone doesn’t have an equal playing field, and ethnicity often rules out opportunity, we will ALWAYS need our own events to champion, profile and support our talent.

SNA AMA
AMA ASANTE WINS FOR DIRECTING BELLE.

This weekend the annual Screen Nation Awards took place at the Hilton London Metropole Hotel, where the year’s most successful nominees from the worlds of TV, big screen, both behind and in front of the camera came out to celebrate the black actors, directors, writers, producers, directors, crews, casts and more from the world of black British entertainment. The glitzy ceremony celebrated a decade of outstanding achievements on the British screen by many of the nation’s best-loved film & TV stars.

Acknowledged by the industry as ‘the’ media event for diverse talent and which has come to be known as the ‘black Bafta’s’, Screen Nation Awards celebrates, rewards and promotes products and professionals of African heritage working in the UK and global film, TV and digital media industries.

Why? Because after this past months OSCAR (#oscarssowhite) and BAFTA ceremonies, it’s clearer than ever before, that we need Screen Nation.

The evening kicked off after the champagne reception and warm up comedy sketches (by Mr Cee who made us bristle with the uncomfortable truth when he stated ‘’this years BAFTAS were once again a no-go-zone for the black man. At least we used to get close by working in the kitchen – now we don’t even have that as the Polish have nicked those jobs. BAFTAs stand for ‘’back away from the awards sooty!’’). Musical entertainment was provided by reggae legend John Mclean and eighties R&B legends Loose Ends and guests were treated to a three course dinner, which was sumptuous (soup/duck/sea bass/ jerk chicken/exotic fruit cheesecake).

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BRENDA EMMANUS- OUR HOST FOR SCREEN NATION AWARDS 2015.

BBC London News Arts Correspondent Brenda Emmanus hosted the show, which saw international star Idris Elba pick up the award for Favourite International Film for his thriller No Good Deeds. He emphasized that as a community we needed to get behind and support the awards to make it grow stronger.

Selma’s lead man David Oyelowo won Best Male Performance in Film. Belle director Amma Sante looked stunning in a sequinned white gown as she picked up Best Film for her period drama. She gave us all lumps in our throats after she explained that she wrote and directed Belle in tribute to her father, but alas he passed away before seeing it.

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SARAH JANE AND JAMELIA PRESENT US WITH THE AWARD FOR LADIES TALK- SKY 218.

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SARAH JANE CRAWFORD LOOKING GORG!
PIC CREDIT – ANTHONY REDMAN- THOMAS.

DJ and TV presenter (Xtra Factor) Sarah Jane Crawford won Favourite Female TV Star and thanked everyone for their support over the years.

SNA AWARD!
LADIES TALK WIN!

Even lil ole me got a piece of the action when Ladies Talk won Best TV show led by a woman. Ladies Talk is a Loose Women style ladies panel show (SKY 218), hosted by Angie Le Mar with numerous panellists including Bonnie Greer and myself. Angie wanted to show that regardless of colour, women globally have the same conversations and our skin colour does not define our TV content topics and that shows that we make and feature on rate as highly as others.

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JASMINE ON THE RED CARPET AT SCREEN NATION AWARDS.
PIC COURTESY- www.colorbox.co.uk

Awards Presenters included actress Nathalie Emmanuel from Game of thrones, X Factors Sarah Jane Crawford, singer and broadcaster Jamelia, ITVs Michelle Matherson and Asif Zubairy and many more.

In the audience were hundreds of movers and shakers within the industry. Actor Aml Ameen, actor Shavani Seth from E4’s Youngers, Chizzy Akudolu from Holby city, actress Karen Bryson from Channel 4’s Shameless, actor Anthony warren, film director Mo Ali. There was much excitement as fans spotted The Good Lie lead actor Arnold Oceng fresh from his experience with Reese Witherspoon.

SNA ARNOD
WITH ARNOLD OCENG- THE GOOD LIE.

Also in attendance was Emmerdale star Fiona Wade, soap star Modupe Adeyeye, stuntwoman Amanda Foster, Channel Four’s Cockroaches star Daniel Lawrence Taylor and veteran screen star Don Warrington. Sean Cronin, Rebbeca Scroggs, Patrick Robinson, Petra Letang, Don Gilet, Laura Rollins, Lorna Laidlaw, Fiona Wade, actor Danny John Jules, acting legend Don Warrington (Rising Damp), Tobi Bakare, , ITV newsreader Charlene White, actress Sara Martin, actress Modupe Adeyeye, Denise Nurse, OT Fagbenle, Samuel Anderson, footballer Fabrice Muamba and many more.

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CHARLES THOMPSON MBE – FOUNDER OF SCREEN NATION AWARDS.

Charles Thompson MBE who founded the screen nation awards told me backstage

‘’How we think about ourselves is the most important thing. The statements tonight by David Oyelowo and Idris Elba show that they’re committed to bringing the message of British talent around the world. That’s why ten years ago David Oyelowo was nominated for emerging talent. When no one knew who Idris was we were nominating him for The Wire. We know excellence is possible and achievable. If we work with our colleagues around the world we will win everything. We’re not diversity quota anymore and never have been! We’re mainstream!! ‘’

Full list of nominees and winners below.
ABN TV (Sky235) will broadcast highlights of the ceremony at 11pm Saturday 28th February 2015


WINNERS

UK SCREEN AWARDS

Rising Talent
Aaron Fontaine – Actor in Hollyoaks
Antonia Thomas – Scrotal Recall
Georgina Bobb – Producer/Entrepreneur
Nosa Igbinedion – Director WINNER
Tarah Welsh – New Reporter on BBC LOndon
Royce Pierreson – Actor in Murdered by my Boyfriend, Misfits
Ryan Calais Cameron – Actor in various

Young Shooting Star (16-25)
Ade Oyefoso – Youngers, Silk
Georgina Campbell – Murdered by My Boyfriend WINNER
Jacob Anderson – Game of Thrones, Mimic
McKell David – Montana
Modupe Adeyeye – Hollyoaks
Rebecca Scroggs – Eastenders

Favourite Female TV Star
PUBLIC VOTING
Denise Nurse – Escape to the Country
Jamelia – Loose Women
Lorna Laidlaw – Doctors
Rochelle Humes – This Morning, Children in Need, etc
Sandra Martin & Sandy Channer – Gogglebox
Sarah Jane Crawford – X Factor WINNER

Favourite Male TV Star
PUBLIC VOTING
Ade Adepitan – Various WINNER
Marvin Humes – The Voice, This Morning
Reggie Yates – Various
Richard Ayoade – Various
Simon Webbe – Strictly Come Dancing

Female Performance in Film
Gugu Mbatha-Raw – Belle WINNER
Nadine Marshall – Second Coming
Carmen Ejogo – Selma

Male Performance in Film
Aml Ameen – Maze Runner
Arnold Oceng – The Good Lie
Chiwetel Ejiofor – Half of a Yellow Sun
David Oyelowo – Selma WINNER
Harley Sylvester – The Guvnors
Idris Elba – No Good Deeds

Female Performance in TV
Laura Rollins – Doctors
Letitia Wright – Glasgow Girls
Lorna Laidlaw – Doctors
Nathalie Emmanuel – Game of Thrones
Petra Letang – Holby
Sara Martins – Death in Paradise WINNER

Male Performance in TV
David Gyasi – The Whale
Don Gilet – Holby
OT Fagbenle – Looking
Patrick Robinson – Casualty
Samuel Anderson – Dr Who, Trollied WINNER
Tobi Bakare – The Smoke, The Tunnel

UK SCREENCRAFT ACHIEVEMENT AWARDS

Diversity in Factual Production
Fostering & Me with Lorraine Pascale – BBC2
Nat King Cole: Afraid of the Dark – BBC4 WINNER
Storyville: Mandela, The Myth & Me – BBC2
The Secret Life of Your Clothes – BBC2
The World’s War: Forgotten Soldiers of Empire – BBC2
Welcome to Rio – BBC2

Diversity in Drama Production
Death in Paradise – BBC2 WINNER
Doctors – BBC2
Game of Thrones – HBO
Holby – BBC2
Murdered by My Boyfriend – BBC3

Independent Spirit Film Production
Beauty Is WINNER
Hard Time Bus
1 Way Up
Through the Lens of Hip-Hop: UK Women
Achievement in Film Production
Belle WINNER
Half of a Yellow Sun
Montana
The Anomaly
The Double

Favourite International Movie (made by or featuring British talent)

PUBLIC VOTING
Maze Runner (Aml Ameen)
No Good Deed (Idris Elba)
Selma (David Oyelowo, Carmen Ejogo) WINNER
The Good Lie (Arnold Oceng)
The Whale (Alrick Riley, John Boyega)

Favourite African UK Movie (made by or featuring significantly British based talent)
PUBLIC VOTING
Afua’s Diary – Bibi Owusu-Shadbolt
Double Cross – Ama K. Abebrese
Gone Too Far – Destiny Ekaragha
Invasion 1897- Lancelot Odesuwa Imasuen & J2 Konsult WINNER
Love or Something Like That – Shirley Frimpong Manso
Mum Dad Meet Sam – Segilola Ogidan & Edith Nwekenta
The Devil in Freetown – Archie Collins Pearce
Urban Rythmn – Michael Ibiayo & Yinka Kuponiyi

Favourite Black TV Show (Magazine/Chat show led by a woman)
PUBLIC VOTING
Culture Vultures (Rosemary Laryea) – OH TV
Family Time (Nana Akosua Boateng) – ABN TV
Ladies Talk (Angie le Mar) – Vox Africa WINNER
Pauline Long Show – BEN TV
Real Talk (Trish Adudu) – OH TV
The Nana Churcher Show – Vox Africa
The Sporah Show (Sporah Njau) – Vox Africa

Favourite UK Afrobeats Music Promo
PUBLIC VOTING
Fuse ODG ft. Sean Paul – Dangerous Love
Kwamz & Flava – Wo Onane No
May7ven – Werk WINNER
Mista Silva ft Syron – Green Light
Moelogo ft Giggs – Baddest
Zafi B ft Atumpan – Superhero

PEOPLE’S CHOICE INTERNATIONAL SCREEN AWARDS
PUBLIC VOTING
Favourite Film
PUBLIC VOTING
Annie
No Good Deed WINNER
Ride Along
The Equalizer
Think Like A Man Too

Favourite Female Screen Personality
PUBLIC VOTING
Ava Duvernay WINNER
Gabrielle Union
Kerry Washington
Shonda Rhimes
Viola Davis

Favourite Male Screen Personality
PUBLIC VOTING
Anthony Mackie
Denzel Washington WINNER
Forest Whittaker
Kevin Hart
Tyler Perry
—————————–
Honorary Awards were bestowed upon;

Outstanding Contribution Award
Harry Belafonte theAfrican-American singer, songwriter, actor and social activist.

Edric Connor Trailblazer Award
Anton Phillips the iconic British actor, producer and director, who has an acting career in Britain that broke many racial barriers.
Legacy Award
Ossie Davis and Ruby Dee (posthumously) Hollywood’s hugely respected and much loved ‘black power’ couple and civil rights activists.

Classic TV Award
Fresh Prince of Bel-air the iconic comedy series that launched Will Smith’s acting career is acknowledged as it reaches its 25th anniversary.
The Awards were sponsored and partnered by BBC, ITV, ABN TV, Tama Ra Event Designers, New African Woman Magazine, Scene TV, AfricaX5, DJA Media, Hilton, Suba App, GUBA, Kato Enterprises, Ultimalt, Star Lager, Guinness FE and Talking Drum Entertainment END

JASMINE’S JUICE- SCREEN NATION AWARDS IN PICTURES

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Sunday night saw the 10th annual Screen Nation Awards take place at the Hilton Hotel, Edgware Rd, London.
The year’s most successful nominees from the worlds of TV, big screen, both behind and in front of the camera came out to celebrate the black actors, writers, producers, directors, crews, casts and more from the world of black entertainment.
Why? Because after this past months OSCAR and BAFTA ceremonies, it’s clearer than ever that we need Screen Nation and a wonderful night was had by all.
Check out some of my personal highlights below- full write up coming in the next 48 hours!

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THE RECEPTION SAW US SIP CHAMPAGNE AND DIP INTO A CHOCOLATE FOUNTAIN.

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EVERY TABLE IN THE BALLROOM WAS DRESSED WITH RED AND GREEN RIBBONS AND STARTERS OF EITHER SOUP OR DUCK WERE PLACED AWAITING OUR ARRIVAL.

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JERK CHICKEN DINNER.

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AFTER A DINNER OF SEA BASS OR JERK CHICKEN, DESSERT WAS EXOTIC FRUIT CHEESECAKE.

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OUR HOSTESS WAS THE EVER EFFICIENT BRENDA EMMANUS (BBC NEWS), JOINED BY HER NOT SO EFFICIENT CO-HOST VICTOR ROMERO EVANS.

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AFROBEATS ACT ATUMPAN HAD US ALL IN THE MOOD WITH HIS PERFORMANCE OF ”SMALL GIRL YOU DON’T KNOW THE TING”

JOHN MCLEAN
REGGAE DON JOHN MCLEAN SANG HIS HIT ”IF I GAVE MY HEART TO YOU”

MISTER CEE
COMEDIAN MR CEE ENTERTAINED US WITH SOME POLITICALLY INCORRECT JOKES THAT HAD ME WORRIED ABOUT LAUGHING.

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JASMINE WITH HOLBY CITY ACTRESS CHIZZY AKUDOLU.

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JASMINE WITH AFTERSHOW DJ/CAPITAL XTRA DJ ABRANTEE AND FORMER CHOICEFM DJ CK FLASH.

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JASMINE WITH ITV NEWS HOST CHARLENE WHITE.

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JASMINE WITH ACTOR ARNOLD OCENG (THE GOOD LIE ETC)

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ANGIE LE MAR’S SHOW ”LADIES TALK” (ON WHICH I AM A HOUSE PANNELLIST) WAS UP FOR AN AWARD!

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THE GORGEOUS LADIES JAMELIA AND SARAH JANE CRAWFORD PRESENTED OUR AWARD CATEGORY.

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WE WON! SO FELLOW LADIES TALK PANNELLIST JACKIE G MICHAEL’S, WENT ONSTAGE TO PICK UP THE AWARD FOR ANGIE, WHO IS LUSHING IT IN JAMAICA.

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LADIES TALK WINNERS POSE!

SNA AWARD!
US WITH THE SCREEN NATION TROPHY.

SNA JAMELIA JG
JACKIE AND I SLIP JAMELIA A TENNER FOR OUR AWARD LOL.

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SELMA’S LEADMAN DAVID OYELOWO’S BROTHER AND FATHER PICK UP HIS AWARD.

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WRITER, DIRECTOR, ACTRESS AMA ASANTE WINS FOR HER FILM BELLE! HER SPEECH HAD US GULPING AS SHE DEDICATED HER WIN TO HER LATE FATHER WHO PASSED BEFORE SEEING HER FILM AND HER SUCCESS.

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WHEN IDRIS FIRST ENTERED THE BALLROOM FANS RUSHED HIM FOR SELFIES AND PICTURES. LUCKILY HE’S A BIG GUY AND CAN HANDLE HIMSELF AS THE SHORT SECURITY WOMAN WAS PUSHED ASIDE FAST.

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IDRIS REMINDED US THAT SCREEN NATION NEEDED OUR SUPPORT IN ORDER TO GET BIGGER AND STRONGER.

NA ITV MM
ITV’S MICHELLE MATHERSON PRESENTS AN AWARD.

SNA LOOSE ENDS
THE NIGHT CLOSED WITH A BRILLIANT PERFORMANCE BY LEGENDARY SOUL GROUP LOOSE ENDS!

JASMINE’S JUICE – ”SLIM- At 42 this British comedian still has a lot to say. And better than peers half his age”

Are you a fan of popular culture? How about comedy? Do you know that one of this country’s best comedians performed a sell out two shows at Hackney Empire this weekend just gone, and has been working the comedy scene for twenty years, but you’ve likely never heard of him? (ACTUALLY AS YOU’RE READING THIS COLUMN ON MY WEBSITE, YOU LIKELY HAVE AS MY AUDIENCE DEMOGRAPHIC ”KNOWS”)

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American comic Kevin Hart named him as his favourite UK comedian and he took his show Slim In Wonderland to Edinburgh in 2011 and The Scotsman gave him rave reviews ‘Slim is hilarious’. Still bet you’ve never heard of Slim though have you?

His name is Danny Gray otherwise known by his stage moniker as ‘’Slim’’. He performs comedy that anyone from any age, class or background would understand and find funny. Unlike many other black comedians, his set isn’t funny only if you ‘’get’’ urban culture. Slims jokes are all-inclusive and not solely about his black experience.

A lot of black comics on the London scene do, I admit, focus their sets around black cultural jokes that you have to know to understand. Slim isn’t one of them. His set is totally diverse with jokes based around his family, airlines, sex, being a bus driver in his past, topical news issues and so on.

There are hundreds of urban and black comedy nights taking place right under your nose all over the UK. They are making loads of money. As mentioned above, Slim celebrated his twenty years in the industry at Hackney Empire, which was packed for two shows. It seats 1275 people at £25 per ticket. That’s around thirty grand a show and sixty grand for the run in less than 24 hours!

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SLIM AT HACKNEY EMPIRE – FEB 2015.

I imagine that mostly Londoners attended this. What about the fans all across the UKs urban cities that would make an appointment on TV to see this guy in action? How do they get to experience pop culture that they love and have paid their licence fee to see? The licence fee should mean that all communities and styles are represented. And Slim is bloody hilarious!

Lets put this in perspective. Radio 1- the national radio station plays what is considered pop culture music. In 2015 this is a healthy mix of hip-hop, R&B, grime and EDM. Even the Daily Mail runs numerous stories about young urban names like Kanye, Beyonce, Jay Z, Lewis Hamilton, Serena Williams and more. TV News shows across all broadcasters now have a very healthy mix of BAME presenters and talking heads. But put on any national TV comedy experience and its always nearly totally white male?
Look at the list below of top comedy earners in 2013. We thought the music and media industry’s diversity record was bad but comedy is shocking!

1 Peter Kay £32.8m
2 Michael McIntyre £21m
3 John Bishop £6.3m
4 Jack Dee £5.2m
5 Russell Howard £4m
6 Frankie Boyle £3.3m
7 Harry Hill £3.3m
8 Rhod Gilbert £3m
9 Sarah Millican £2m
10 Sean Lock £1.7m
11 Jason Manford £1.5m
12 Lee Mack £1.5m
13 David Mitchell £1m
14 Al Murray £1m
15 Ross Noble £0.78m
16 Jack Whitehall £0.5m
17 Hugh Dennis £0.5m
18 Chris Addison £0.4m
19 Marcus Brigstocke £0.35m
20 Simon Brodkin £0.26m

One single woman in a sea of white males. Not one ethnically diverse name amongst them?

What does Slim need to do to get a real main slot break? This week he received this e-mail from a very well known TV company that attended his show.
‘’…very much enjoyed the gig. He thought Slim was good, but perhaps not right for us on this series at this time. We always have other projects bubbling along and should anything come up that we think is a better fit, then we will get in touch’’. LMFAO. Really?

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He’s performed in Jamaica, all over Europe including on USA airbases, United Arab Emirates and visited Los Angeles on 3 occasions. He was the 1st black British performer to appear at Hollywood’s Comedy Store on the invitation of John Witherspoon after he supported him on his UK tour. He has also supported Eddie Griffin, Bill Bellamy, Mark Curry and more. His TV and film credits include BBC2’s sketch comedy show The A Force (1997 & 2000), Channel 4’s Nights Out at the Empire (1999), BBC2’s drama ‘Attachments’ (2002), ITV’s Comedy Factory (2006), Voice of the LILT Parrot for ITV3 (2009) which he also scripted, The Most Annoying People of 2010 BBC3, feature film It’s A Lot (2013), All About The McKenzies (on line comedy series 2013) and OnesNtwos (on line comedy series 2013). Also Kojo’s Comedy Funhouse, Comedy Central Live At the Comedy Store, Jongleurs Live.

So, he’s okay for cameo slots all over the place but still he’s ‘’perhaps not right for us, not the right fit, blah blah’’. Just say it, he is black. Can the colour of a person’s skin make them un-inclusive? IN THE UK? YES!

Its true that even without TV he has made a great living from comedy for twenty years. As a young’un, he used to drive his friends Curtis Walker and Ishmael Thomas to gigs regaling them with stories until one day Curtis said to Slim; you’ve got a 5-minute slot after the interval. Slim said he was so nervous he got very drunk, went on stage told a story and everyone laughed which threw him completely so he told them he had had a few drinks and didn’t know what to say and left the stage to rapturous applause, the rest as they say is history.

Clearly he didn’t NEED TV back then and doesn’t need it now in order to earn money. But that’s not the point. The point is when do his fans across the nation get the chance to see him on mainstream TV? When does BAME talent get an equal playing field? How does an audience that may not have access to London, or the money to visit a theatre engage with him? If he can sell out established theatres doesn’t a TV commissioner somewhere need to think ‘maybe this guy has an audience and we can give him a bigger one and get great ratings simultaneously’.

When I was at MTV BASE I knew a young comedian called Kojo had a weekly comedy event in central London that was always packed. I was determined to put it on air, as I knew audiences across the UK would tune in. My bosses trusted me and empowered my team and I to make it work. Next thing KOJO’S Comedy Funhouse is a series that rated highly for MTV for a couple of years and led to all types of well paid new career prospects for him. He just needed that break.

Similarly, we gave a young very talented comic writer Jason Lewis a break with a show titled The Jason Lewis Experience. It did brilliantly and got him a foot into the BBC COMEDY Developement department. A pilot was looking healthy , and then BBC commissioners changed and it was dropped. All we want is an equal playing field!.

Slim is known as the people’s champion and 4 times voted the UKs best comic by his fellow comics (the award has only been held 4 times), winner of multiple awards. Now 42, he performs over 200 live gigs a year up and down the UK both for ‘Urban’ and mainstream circuits, he performs in hotels, comedy clubs, nightclubs, theatres ranging in capacity from 100 – 3600. Over a year he probably performs to in excess of 40,000 people.

Top Shakespearean actress Janet Suzman angered many when she said theatre was intrinsically part of white culture and black people were not interested. Tell that to the 2000 plus black people that went to see a 20-year celebration of Slim the comedian last Saturday. In an age where advertisers are falling over themselves to woo the young urban key influencers with big money for top of the range products, TV and the UK comedy industry is still stuck in the dark ages.

At 42 Slim still has a lot to say. And better than peers half his age.

JASMINE’S JUICE- 6 THINGS YOU NEED TO KNOW ABOUT HAIR EXTENSIONS BY CELEB HAIRDRESSER JULIEN GUYONNET.


6 Myths about hair extensions put right, by a man that knows..

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SHORT AND CHIC OR LONG AND LUSCIOUS- THREE V HAIR SALON GIVES US THE LOW DOWN ON ALL THINGS ”HAIR”.

I’ve worked in the entertainment industry for two decades. That’s a long time sitting in the corner awaiting interviews and snooping in on celeb skin and hair secrets, watching as glam squads pretty up their targets, and a long time as a nosy journalist to sniff out the truths and myths behind much of the BS PR and fashion peeps put out there.

Having worked with practically every female celeb in pop culture since the nineties, I can tell you that in my opinion; over 90% of them have hair extensions. When I first began in this industry, hair extensions were the reserve of only showbiz pop-sters actors and film stars like J Lo, Beyonce, Lindsay Lohan, Kate Beckinsale, Jessica Simpson, Miley Cyrus, Victoria Beckham and countless others who trot up onto a different red carpet daily, rocking yet another new and different hairstyle — changing colour, style and even the length of their hair – Rita Ora is the current queen of this, but in 2015, its not just for the ‘’slebs’’ but also de rigeur for Joe and Joanne public, and discussed as openly as your annual holiday!

Former Coronation Street Actress Helen Flanagan recently announced that she had chopped off all her hair extensions as her baby kept puking in them. Helen admitted she did have some clip in hairpieces though. ‘Just for emergencies you, and for looking ‘glam’…and remember that time in 2004 when Victoria Beckham outraged us all after boasting about wearing extensions from Russian prisoners so that she had a Russian Cell Block H on her head?

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THREE V HAIR SALON.

Most hairdressers now offer a hair extension service, and Notting Hill based Celeb hairdresser Julien Guyonnet, tells me that nowadays its so common that over 85% of London’s females have hair extensions, and see them as basic grooming alongside nails, bodily hair and tanning salons. That’s so high maintenance!

Julien (who has preened the tresses of Misha B. Cheryl Fernandez-Versini when she was a Cole, Peaches Geldof. Jade goody. Danielle Lineker, Lucy Rusedski, Tara Palmer-Tomkinson. The Liberty X ladies, Vanessa Feltz, Victoria Beckham called him about monofibre extensions and even Russell Brand has had Juliens magic hands tend to his mane of testosterone filled hair), is in demand at his Three V salon and always zealous about his thoughts on the art and ethics of the humble hair extension.

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JULIEN AND NACHO (THREE V SALON) WITH RUSSELL BRAND. ”IF IT’S GOOD ENOUGH FOR RUSSELL…”

The lucrative hair extension industry is full of so many stories, that even comedian Chris Rock made an ethical angled movie about it titled ‘’Good Hair’’, about his daughters fixation with ‘’good hair’’ which in her media saturated eyes was ‘’white hair’’, long, shiny and straight as opposed to African hair which is coarser and was unfortunately seen by his daughter as ‘unmanageable’.

good hair

Reasons not to have extensions are numerous. They include damage (Naomi Campbell), same look (everyone looks like they belong on TOWIE), maintenance (I once had some for a fancy dress party and suffered for two months as my head was heavy, couldn’t be tied back in the gym and forget swimming without a rubber helmet!), cost (human hair is ridiculously costly and often unethical), obvious (one day you have a short bob and the next day your hairs trailing down your ass) and they may drop out (there are loads of facebook photos of unfortunate episodes of ladies leaving clumps of hair in horrified boy friends beds).
However, if you have weighed it all up and still keen to go ahead, then these are…

3V BACK

THE LAW OF HAIR EXTENSIONS, ACCORDING TO CELEB HAIR DRESSER, JULIEN GUYONNET.

1-The only thing that matters is the ethical issue.
‘’DO NOT BUY HUMAN HAIR- IT’S NEVER ETHICAL, women who sell their hair do so because they are desperately poor – do you really want to benefit from their desperation?’’ (Yes, he yells this!). Using human hair may sometimes look more natural, but not always and it may have a dark side. “You don’t buy knickers in a second hand shop or dead people’s nails. It’s the same thing!” Think of the karma!’ There’s a seedy under-belly that people don’t know about. Some poor woman in India or Russia has been paid about 20 pence to have her hair chopped off! Foreign prisons and church’s are said to be the worst for taking advantage of their subjects and the human hair trade has even impacted the human slave trade. Furthermore, some questionable funeral directors have even been known to shear corpses that are about to be cremated for their hair! God bless the human hair trade.

2-Often its not human hair it’s an animal. You’re wearing Shrek’s donkey to bed.
Many real hair sales people market their hair as 100% natural hair. And this is true. It’s all real. But this does not mean human hair. Often you will also have a number of contributors from Noah’s Arc. Julien says its mostly Yak, horse and donkeys. Ee – aw!

3-Human hair is riddled with a history of chemicals.
After human hair is sheared off and washed in an abundance of chemicals, it has to be bleached and coloured to match colour charts and been processed to within an inch of its now dead life, before it gets vacuum wrapped and off to the salon. This can lead to a multitude of allergic and skin and scalp reactions. Monofibre hair is less harsh and the hair lighter.

4-Bling isn’t always more beautiful. It doesn’t cost more to look better.
It’s a myth that you’ll also spend a lot of money to maintain your extensions if you want good quality ones that last. Many ‘’hair people’’ will repeat over again that you ‘’get what you pay for’’ suggesting it has to cost loads to look and feel real. This isn’t always true. Julien says Monofibre hair was the first hair extension invented by his former training ground salon Antenna, and comes in real and zany hair colours. A full head of monofibre hair can take as little as 2-3 hours to do and cost around £500, whilst a full hair of human hair will cost £1000 upwards and take most of a day to put in.

5-Human hair is heavier and will weigh you down…and out!

Julien insists that his main concern once his clients are sitting in his chair, his main concern is how to keep the clients hair safe and undamaged. ‘‘Monofibre hair is man-made and looks and feels exactly like real hair, and is three times lighter than human hair which is so heavy it can lead to traction hair loss. Unlike human hair, which is mostly glued in, monofibre has no glue or chemical involved. This salon is a glue-free zone! We do a single plait or braid at the root and wrap the monofibre hair into your hair and seal just the monofibre so that your natural hair is never touched or stressed, keeping it totally free from damage with no pressure on your scalp’’. After all you don’t want to be the next bald Naomi Campbell or Kate Beckingsdale!

6- Size doesn’t always matter, extensions aren’t all about length.
Extensions aren’t only for people who want long, luscious locks; you can also use them to simply add volume instead or cange your shade or colour without affecting your own hair. Many of Juliens clients aren’t just famous folk in the public eye, they also include people undergoing cancer treatment and things like alopecia that need a confidence boost temporarily. ‘‘If your existing hair is at little as three inches long, you can get extensions, you can choose between straight, wavy and curly. The goal with extensions is to have the most natural look you can achieve”.

So there you have it hair aficionados. Go forth and multiply that hair but make sure its ‘’good’’ hair in every sense of the word!

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JULIEN DOES HIS HAIR THING BETTER THAN THE REST!

JASMINE’SJUICE – Creativity Works, But Only If We Can Afford It.

One in eight of all jobs in London (400,000) are now in the creative industries – advertising, design, publishing, music, fashion, gaming, film and TV, among others.
So why does it seem as if more and more cuts are being made to creative arts funding, by both the government and private funders for the arts?

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Ne Yo leads a song writing master class at The BRIT School.
ALL PICS COPYRIGHT – Jasmine Dotiwala.

This week #AdviceToYoungJournalists trended all day on twitter with social media all adding their tuppence towards advice for an industry that many want to be a part of.

Additionally, with Brits continuing to impress the world by winning international awards consistently, in mainstream shows like the BAFTA’S and Grammy’s, and our mainstream TV shows being more arts focused than anytime before, (Strictly Come Dancing, X Factor, Get Your Act Together, BAFTA Awards etc), more of us want to work in showbiz than ever before.

This week my eyes have been opened to just how many projects and young people are trying to be a part of the showbiz game.

Firstly, young Londoners wanting to work in the multi-billion pound creative industries, are drawn in annually by numerous projects, that promise them entry level experience.

Last year, amongst hundreds more that were launched was a London based one that i’ve heard many youth buzzing about. It was launched with funding from the Berkeley Foundation, who joined forces with the Mayor’s Fund for London, to launch a new £1.5m joint youth employment initiative called ”Creativity Works” through which they are supporting 3,200 young Londoners into the creative industry over three years.

At the launch Matthew Patten, CEO of the Mayor’s Fund for London, said: ” Creativity Works gives young Londoners the opportunity to develop their skills through creative industries like fashion, music, film and the performing arts to ultimately get a decent job.”

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Matthew Patten, CEO of the Mayor’s Fund for London.

The aim of Creativity Works is to cultivate specific skills and ‘real life’ experiences for young Londoners and provide them with job and training opportunities in the creative industry they feel is most attractive to them ( ”i want to be a TV presenter!” ), and also to give them a sense of focus and hope in these bleak days for youth employment.

I also told you about The Big Music Project, which does something similar across the UK, and Media Trust’s London360, which gives young Londoners a multi media start in the industry, in former article’s on Huff Post.

However, with all of these numerous entry scheme into the creative arts opportunities, how likely is it that young Londoners will ever really find a full time paid career in the arts?

Education Secretary Nicky Morgan nearly broke the internet, when in a speech encouraging youth to take up STEM subjects, she said teenagers should steer away from the arts and humanities and opt for science or maths subjects if they want to access the widest range of jobs. Although she later said she didn’t say that exactly.

Thus, once again I question whether we are leading young people into a den of unfulfilled dreams, or whether these numerous projects can truly help change someone’s life?

Next, this week I was also invited to The BRIT School to watch global music star Ne Yo lead a music master class with the students.

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Ne Yo leads a master for the BRIT School music students.

The Kids from Fame never had anything on the kids from the BRIT school. Deep in the southern most part of South London, the BRIT School is tucked away down some very non descript residential streets, just outside Selhurst Station. The huge entrance dome with its silhouettes of singers, dancers and performers of all sorts, screams this isn’t your average British school.

As soon as I walked through those doors, every one of my senses was assaulted. Loud pop music hit us through blaring speakers, as 14-19 year old students on all levels of hype, were doing their thing around us. Dancers in cliques practicing their routines, singers rehearsing echoing vocals bouncing through the corridors, excited shrieks and a general level of extreme euphoria. And why not?

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Ne Yo with Jasmine.

These students have excelled in their areas of performing arts, and won a place at the BRIT school, where their former alumni include Adele, Katie Melua, Lynden David Hall, Amy Winehouse, Dane Bowers and Wayne Williams (Another Level), Shingai Shoniwa, Kate Nash, Jessie J, Leona Lewis and more.

American singer Ne Yo has his latest album NON FICTION out on Feb 16th and was in town to promote it. The BRIT music students aspire not just to become pop chart stars, but also songwriters and music producers, something that Ne Yo is a triple threat genius at, and so the music students listened intently as he shared stories of his song writing history, mistakes and successes.

Ne Yo admitted that ”Writers block happens to everyone. You can write but you have to want to write for you not just your label and fan base. U have to be loyal to what your fans want to a certain extent. I’m not selfish. I know what they want and if what we want is different. But you have to make that choice. Frankly, If it takes you longer than two hours to write a song you’re forcing it so take a break. Also I don’t listen to people in the music industry too much. ‎I like real regular peoples comments!”

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Of course during the conversation Ne Yo emphasised over and again, the need for all the students to learn about the business side of things or they would get screwed over. ”I don’t like to write with others songwriters as they tend to squabble over finances after writing one or two words and I can write my own hits, its just not worth the hassle. Learn about the business and contracts. I got bit! Remember if your records are ever on the radio, someone somewhere is making money off your intellectual and artistic content!”

The music students were attentive, but the worry in recent years has been the recognition that with so many more young people than ever choosing to study in creative arts courses and aspiring to make a life long career in the arts, that there simply isn’t space or paid jobs for them all.

The creative industries are worth millions of pounds to the UK economy every year. The government estimates its contribution to UK GDP is 8% and provides 1.8 million jobs in the UK. The BRIT School makes a healthy contribution to this figure through the efforts of its thousands of former students who can be found across a spectrum of employment in the creative industries in general.

However, this is an expectation, because of its special and unique relationship with the music industry that some former students will end up making a career from writing and or performing music. So we must keep questioning why the government and arts bodies continue to cut funding for the arts world for those that aren’t fortunate enough to attend a school like this?

I didn’t know what to expect with the diversity of the students before my visit. I’ve visited other ”stage schools” across the city, and many of their students often come across as spoilt brats, but the BRIT school students were the most diverse mix of ethnicities, classes and genre mixes I’ve ever witnessed and very respectful, helpful, keen and friendly. It felt healthy. I imagine their presence has also had a positive effect on their local community with their outreach projects too.

Students and staff have created an open, friendly, flexible, yet rigorous approach to study and even regular visits from stars like Ne Yo just help make these young Brits more worldly aware about their industry.

So let’s support the future of our country’s arts talent. Let’s take an interest in British talent and let’s speak up when funding for the arts is cut. A world without music and creative would be unimaginable.

Tourists flock from far and wide to experience British arts culture. Our performers and production teams are revered across the world. Look at America where the Superbowl, Grammy’s and MTV Awards are all produced by British director Hamish Hamilton and his team.
Our TV shows are bought and re-versioned globally (Who Wants to be a Millionaire, The Voice, X Factor, The Apprentice, Britains Got Talent).

Therefore whilst so many of us like The BRIT School and The Mayor’s Fund For London are trying to make the industry more successful and diverse, we need to feel supported by the powers that be.

So as you watch the BRIT Awards this month, stay proud of our diverse talent.

We’re winning (but only whilst we can afford to!).

JASMINE’S JUICE – Breakfast at Tiffany’s At Royal Albert Hall This June!

Holly Golightly heads to the Royal Albert Hall with a full orchestra!

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Stylishly oversized cigarette-holders at the ready – Breakfast at Tiffany’s is coming to the Royal Albert Hall for a unique ‘live in concert’ screening.

The world premiere of Breakfast at Tiffany’s Live, in June, will bring the Manhattan adventures of Holly Golightly to vivid life, as the movie is shown in full, accompanied by Henry Mancini’s Oscar-winning score performed by an on-stage orchestra and choir.

Lucy Noble, Director of Events at the Royal Albert Hall, said: “This iconic film is famous for many things: Audrey Hepburn’s peerless sense of style, the headily romantic atmosphere, an exceptional cat, and – of course – Henry Mancini’s timeless score, including the classic song Moon River.

“This unique event will bring the music centre-stage, quite literally, as it is performed live and in full by an orchestra and choir.
Danny Elfman's Music from the Films of Tim Burton. 7 October 2013.

“This is Breakfast at Tiffany’s as it has never been seen – or heard – before, so grab a pastry and a ‘huckleberry friend’ and head for the Royal Albert Hall in June.”

The classic Blake Edwards film, based on Truman Capote’s bestselling novella, stars Audrey Hepburn as Holly Golightly, a deliciously eccentric New York city playgirl who catches the attention of her new neighbour, struggling writer Paul Varjak (George Peppard).

Regularly cited as one of the greatest movies ever made, it’s also among the most stylish, with the sight of Holly – gargantuan cigarette holder in hand – one of the most recognisable and arresting images in cinema.

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This world premiere will celebrate Mancini’s legendary score – including Oscar-winning song Moon River – on the world’s most famous stage.

Other film-with-live-orchestra events coming to the legendary venue this year include the first ever performance of Titanic Live – featuring composer James Horner – the UK premiere of Back to the Future Live in Concert, complete with 15 minutes of new music, and Tim Burton’s Alice in Wonderland, scored by Danny Elfman.

Rounding out the programme will be a reprise of The Godfather Live, which sold out months before its premiere in December last year.

The Royal Albert Hall’s popular and groundbreaking ‘live score’ events this year have included Star Trek (2009) and Star Trek Into Darkness, Gladiator, West Side Story and a special concert celebrating the work of composer Danny Elfman.

For tickets, go to www.royalalberthall.com